Science communication scholars have debated over what factors are related to public support for science and technology. This study examines the relationship between factual knowledge of gene editing technologies, value predispositions, and general science attitudes among four major U.S. agricultural stakeholder groups: farmers, scientists, policymakers, and the general public. Understanding these factors will aid in guiding message strategies for engagement with stakeholder groups. Findings indicate that gene editing knowledge was positively associated with science attitudes for all four groups, while conservative ideology was negatively associated with science attitudes among three of the groups. Implications and limitations are discussed.

This article describes an example of science engagement striving for social justice by invigorating neglected spaces. The pop-up science centre “Knowledge◦Room“ in Vienna encourages learning, participation and engagement and provides accessibility to different groups regardless of their background. Based on a case-study of a bottom-up event at the Knowledge◦Room, we show how science communication can create a trust-based connection with disadvantaged groups in society and inspire their curiosity in science. We argue that science communication can be used as a tool for advancing social justice in the wider sense and facilitate encounters between diverse groups within society.

On February 11, 2020, the World Health Organization announced the name of a new disease, COVID-19. As the virus that causes the disease spread across the globe, the world went into crisis mode. The various actors of the COVID-19 crisis include, in part, politicians, scientists, health experts, citizens, journalists, front line workers, first responders, organizations, and so on. Their voices and their related communicative processes play out in the rhetorical arena that emerges from the crisis. Crisis memes are a particularly intriguing and salient part of the COVID-19 public discourse. Combining the theoretical implications of rhetorical arena theory (RAT) with multimodality and its close ties to social semiotics, this paper will analyze the unique nature of memes created during the cycle of a crisis.

This commentary uses a case study of Uganda and the country's attempts to adopt genetically modified organisms (GMOs) to demonstrate how activists have become communicators of scientific knowledge in the digital age. The digital age allows activists to share their information and collaborate with those who can push their agenda. I argue that anti-GMO activists have positioned themselves as influencers in a debate where weight-of-scientific evidence seems to have been overshadowed by perceptions, largely driven by socio-democratic considerations that require participation in technological uptake.

Based on recent accounts of the sociology of expertise, we analyse the public contestation and expansion of expertise in the context of COVID-19. During the epidemic, the expertise of the Finnish Institute for Health and Welfare (THL), became increasingly contested. By exploring Twitter discussions concerning the actions of THL during the first months of the epidemic from January to mid-June 2020, we analyse the main motivations and arguments in this public contestation as well as the alternative forms of expertise proposed by the critics. We focus particularly on two forms of criticism arguing for what we call networked expertise: liberal crowdsourcing supporters and data-solutionists presenting alternative epidemiological models.

Do differences in narrative approach; hedonic language vs. scientific language, influence public perception and opinion of Nutrition and food consumption? Our study investigated this question using qualitative research via Focus Group (FG). The stimulus films and subsequent meals exemplified hedonic language and biomedical language respectively. The FG was chosen to elucidate alternative narrative tools for further research and public health communication. Five sessions were held over 4 weeks with 8–10 non-repeating participants at each session. Film clips were viewed in a dining room environment and food served in buffet style after viewing. 47 people participated in the focus groups (15 males, and 32 females [ages 18–78]). Recruitment was by social media, local news outlets, word of mouth, and printed material and followed up via email. Study eligibility included self-identifying as primary food provider/cook, being over eighteen years old, and providing informed consent. Qualitative content analysis and grounded theory was used for coding and analysis. Interpretive reading of the transcript identified manifest and latent content before a coding frame was arrived at based on the frequency of relevant categories. Cross-coding was undertaken and patterns identified according to our primary research question. Communication disparities suggested by previous research were confirmed in our findings with participants emphasizing that the personal impact of hedonic and psychosocial narrative on their personal food experience held greater weight than the ‘health’ narrative alone. We conclude that scientific nutrition communication paradigms are less effective than emotional narrative that engages passion, memory and deep feeling. The findings support a move towards nutrition communication strategies that incorporate wider human emotional experience through gastronomic narratives.

This study explores the effects of food science perception on food decisions in the controversial case of genetically modified (GM) foods. We examine (1) how scientific consensus and scientific deference affect the public perception of GM foods; and (2) how perception and healthy eating interest influence people's actual food consumption decisions. We categorized our samples into four groups based on different risk/benefit perceptions of GM food: tradeoff, relaxed, skeptical, and uninterested in the process of further data analysis.

Public acceptance of vaccination and Genetically Modified (GM) food is low and opposition is stiff. During two science festivals in France, we discussed in small groups the scientific evidence and current consensus on the benefits of vaccination and GM food safety. Our interventions reinforced people's positive opinions on vaccination and produced a drastic positive shift of GM food opinions. Despite the controversial nature of the topics discussed, there were very few cases of backfire effects among the 175 participants who volunteered. These results should encourage scientists to engage more often with the public during science festivals, even on heated topics.

The goal of Science Cafés and Science on Taps is to encourage open discourse between scientists and the public in a casual setting (e.g., a bar) in order to improve the public understanding of, and trust in, science. These events have existed for over two decades, but there is no research studying their efficacy. Data presented here demonstrate that a yearlong Science on Tap series induced little change among the attendees with respect to attitudes, emotions, and knowledge about the nature of science. Ultimately, we found this event may be preaching to the choir rather than changing hearts and minds.

In this article, we follow up on food scientists' findings that people judge new food technologies and related products (un)favourably immediately after just hearing the name of the technology. From the reactions, it appears that people use their attitudes to technologies they know to evaluate new technologies. Using categorization theory, in this study we have found that, by triggering associations with a familiar technology, a name of the new technology can be enough to determine emerging attitudes. Comparison between the technology used for categorization and another familiar technology had a slight influence on the attitude formation process.