Filter by keyword: Science communication in the developing world

Publications including this keyword are listed below.

68 publications found

Dec 16, 2024 Article

How different science communicators use identity strategies to gain public trust: a study on astronomy and climate change issues on a Chinese knowledge sharing platform

by Zheng Yang, Yuanting Huang, Tao Yang and Taoran Yu

Science communication has seen a trend of diverse communicators in recent decades, who adopt different identity strategies to gain audience trust. This study focuses on the strategies used by three different groups of science communicators, including scientists, citizens and institutions, as well as the potential effects that may arise from these different strategies in terms of audience trust through quantitative content analysis. The findings show that communicators have biases towards using different strategies. There are also significant differences in the trust effects generated by different strategies used by different science communicators in different science topics. This indicates that the effect of science communication varies for different groups of science communicators and different science topics, and it is difficult to generate a universally applicable model, which further corresponds to the current trend of ‘diversification’ and ‘contextualization’ in science communication research.

Volume 23 • Issue 09 • 2024 • Special Issue: Public (dis)trust in science in digital media environments

Dec 16, 2024 Practice Insight

Harnessing multimodal and multilingual science communication to combat misinformation in a diverse country setting

by Kim Trollip, Michael Gastrow, Shandir Ramlagan and Yolande Shean

This practice insight explores how translation and multimedia formats, such as video and audio, can enhance science communication efforts to combat community-driven misinformation and build trust within communities. Focusing on a national HIV survey, it details strategies for countering misinformation spread via platforms like Facebook and WhatsApp, which falsely accused data collectors of criminal activity. The research team’s response included multilingual, multimodal digital communication and community engagement, demonstrating the effectiveness of this blended approach in restoring trust and dispelling misinformation in diverse social and linguistic settings.

Volume 23 • Issue 09 • 2024 • Special Issue: Public (dis)trust in science in digital media environments

Dec 16, 2024 Article

(Un)certainty in science and climate change: a longitudinal analysis (2014–2022) of narratives about climate science on social media in Brazil (Instagram, Facebook, and Twitter)

by Roberta Lima, Andre L. Belem, Diógenes Lycarião, Thaiane Oliveira, Simone Evangelista, Luisa Massarani and Marcelo Alves

This article examines climate change discourse on Brazilian social media from 2014 to 2022 and use a longitudinal approach, analyzing discourse, scientific authority, and eco-emotions on Instagram, Facebook, and Twitter. Methods include TF-IDF for feature extraction, sentiment analysis with VADER, and Named Entity Recognition (NER). A Ridge Classifier was trained on 557 manually classified samples. Findings show no significant increase in challenges to scientific authority or skepticism, but reveal a subtle shift towards using uncertainty as a rhetorical tool to undermine trust in scientific discourse.

Volume 23 • Issue 09 • 2024 • Special Issue: Public (dis)trust in science in digital media environments

Sep 25, 2024 Practice Insight

Communicating the uncertainties associated with genetic biocontrol approaches: insights from communicators, science journalists and scientists in Africa

by Willy Kiprotich Tonui, Dorington Ogoyi, Caroline Thuo, Cyrus Tareh, Cecilia Lubanga Alukhaba, Arouna Ouedraogo, Akoudjin Massouroudini, Amelie Wamba Ndongmo Regine, Agbonma Gloria Ogbaki, Gerald Andae, Gilbert Rotich, Andrew Kipkoech and Rosalia Omungo

Genetic biocontrol approaches, such as gene drive technology is rapidly gaining interest from scientists and public health professionals due to their potential to overcome many challenges of current malaria control tools and strategies. This is particularly the case in Africa where the burden of malaria is most significant. Uncertainty exists about whether these approaches will work, how effective they might be, who is controlling them, and potential unintended consequences for human health and the environment. Therefore, efforts to enhance the understanding of genetic engineering and biotechnology are needed, to ensure that accurate information about this technology is disseminated in the media by science communicators including the journalists and scientists. In this practice insight, we review the outcomes from workshops and courses hosted by the African Genetic Biocontrol Consortium aimed at equipping communicators and journalists with skilful techniques to proficiently articulate the uncertainties associated with genetic biocontrol interventions to the African public. we discuss the gaps and provide insight on how communicators can address some of the basic challenges of developing effective communication and decision-making for genetic biocontrol approaches in Africa.

Volume 23 • Issue 06 • 2024

Jun 03, 2024 Essay

Scientific temper: towards an alternate model of science-society relationships

by Siddharth Kankaria and Anwesha Chakraborty

Scientific temper, a mainstay in Indian science policies and science communication/education programmes, conceptualises citizens as scientifically conscious and powerful agents that approach societal issues with a rational and critical mind rather than taking refuge in religious, superstitious and pseudoscientific worldviews. Our essay provides a brief history of this term and compares it with existing science communication models to demonstrate how, despite sharing commonalities, it is distinct from models like deficit, dialogue, and participation. We elucidate how scientific temper fosters critical features like a process-oriented approach, reflexivity, democratisation of scientific expertise and being a potential tool for decolonisation. Lastly, we propose scientific temper as an alternate framework for democratising knowledge-making and -sharing, building an engaged deliberative citizenry, and studying science-society relationships overall.

Volume 23 • Issue 04 • 2024 • Special Issue: Science communication for social justice

Jun 03, 2024 Practice Insight

GlobalSCAPE: successes and failures in connecting with science communicators around the world

by Joseph Roche, Mairéad Hurley, Eric A. Jensen, Luisa Massarani, Pedro Russo and Aoife Taylor

The GlobalSCAPE research project was tasked with engaging people working in science communication to better understand their views of the field. While being a European-based research project, GlobalSCAPE aimed to connect with science communicators across the globe. This practice insight paper reflects on the lessons learned from GlobalSCAPE, the successes and failures, and what might be done to continue the work of global science communication research projects. It is hoped that such learnings will be of broad interest to research and practice communities grappling with ways to fund and support science communication around the world.

Volume 23 • Issue 04 • 2024 • Special Issue: Science communication for social justice

May 08, 2024 Book Review

Amplifying informal science learning: rethinking research, design, and engagement

by Graham J. Walker

An intriguing book on informal science learning in all its cultural and geographic diversity, deftly balancing theory, practice and the wondrous space in-between.

Volume 23 • Issue 03 • 2024

Mar 25, 2024 Article

Science Communication as a Human Right

by Gabriela Frías-Villegas, Kathia Elisa García-Gómez, Alejandro Guzmán-Vendrell, Irvin Alberto Mendoza-Hernández, Ricardo Tránsito-Santos and Fabiola Vázquez-Quiroz

This work discusses four practical science communication cases in which we worked with communities from different parts of Mexico in vulnerable situations. We analyze those cases from an interdisciplinary point of view, emphasizing the observation of human rights to propose a new inclusive definition of science communication and new strategies for engaging in horizontal dialogues with cultural groups. This perspective demands a change in methodological procedures, such as performing anthropological work and the co-creation of projects and materials together with all the members of the communities involved. We also propose using novel strategies to reach communities in vulnerable situations.

Volume 23 • Issue 02 • 2024 • Special Issue: Connecting science communication research and practice: challenges and ways forward

Mar 20, 2024 Book Review

Beyond Western perspectives: inclusive insights to decolonise and transform science communication

by Mohamed Elsonbaty Ramadan

“Race and Socio-Cultural Inclusion in Science Communication”, edited by Elizabeth Rasekoala, challenges Eurocentric hegemony and advocates for inclusivity in science communication. Through insightful contributions from diverse authors, it calls for action to decolonise and transform science communication.

Volume 23 • Issue 01 • 2024

Feb 12, 2024 Essay

Polio vaccine misinformation on social media: challenges, efforts, and recommendations

by Muhammad Ittefaq, Shafiq Ahmad Kamboh, Carina M. Zelaya and Rauf Arif

On April 22, 2019, false rumors regarding the side effects of the polio vaccine quickly spread across various social media platforms, including Facebook, X (formerly known as Twitter), WhatsApp, and YouTube. This rapid spread of misinformation had a detrimental impact on Pakistan's efforts to eradicate polio. This essay sheds lights on two critical aspects related to polio vaccine misinformation on social media in Pakistan. First, it examines the current state of polio vaccine misinformation on social media and finds it a significant threat to public health, resulting in vaccine refusals, erosion of trust in public health institutions, distrust in science, and providing opportunities for anti-vaccination groups and individual advocates to target healthcare workers involved in polio eradication efforts nationwide. Second, it highlights the collaborative initiatives undertaken by relevant government institutions and social media companies, which have proven inadequate in effectively addressing the persistent dissemination of mis/disinformation, particularly on Facebook. Lastly, we suggest Pakistan should adopt a more inclusive approach of engaging all stakeholders, promote independent fact-checking initiatives, and increase health literacy among the target population about the risks and benefits associated with the polio vaccine.

Volume 23 • Issue 01 • 2024