All author's publications are listed below.
In this commentary, we discuss the challenges associated with carrying out research in science communication in Latin America. We start with the ‘‘invisibility’’ of Latin American studies in the three most prominent international journals in the field (although there has been a growing number of studies in the region). Then, we look to the recent popularisation of science through social media, the political issues facing the region and the massive spread of disinformation and fake news, which has been widely accentuated by the pandemic. We argue that there is an urgent need but also opportunities for innovation and collaborative research in science communication. Finally, we call attention to how the present situation might lead to bigger gaps among researchers from the developing world, including Latin America, and the so-called developed world.