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Filter by author: Luisa Massarani

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May 20, 2019 Article
Gender and science in animation: analysis of the Anima Mundi Festival films

by Gabriela Reznik and Luisa Massarani

We used content analysis to analyse the representation of female scientists in animated short films on gender and science, selected from the Anima Mundi Festival, over 21 annual editions. In these films, female scientists are featured as ‘intelligent’, ‘dominant’ and ‘well respected’, adult, white, wearing a lab coat or uniform and working in laboratories and fieldwork. We identified a reconfiguration of the gender stereotype in films in which the female character is about to gain space and visibility. We also analysed films whose sexist foundations in the relationship between scientists and their interlocutors reinforce the reproduction of sexist and heteronormative stereotypes.

Volume 18 • Issue 02 • 2019

Apr 04, 2018 Editorial
Branching out: new JCOM América Latina for dynamic science communication community

by Emma Weitkamp and Luisa Massarani

April marks a milestone in the history of JCOM, with the launch of new features for the International, English language journal alongside the launch of a sister journal, JCOM América Latina which will cater for the dynamic and fast growing Spanish and Portuguese speaking science communication community. Luisa Massarani, a long standing JCOM Editorial Board member, has led the development of JCOM América Latina and will act as the Editor for the new journal. JCOM and JCOM América Latina will work closely together, providing free, open access publishing for science communication research across the globe.

Volume 17 • Issue 02 • 2018

Nov 28, 2017 Book Review
Creative Research Communication — Theory and Practice

by Luisa Massarani

This article aims to present a critical analysis of the book entitled “Creative Research Communication ― Theory and Practice”, written by Clare Wilkinson and Emma Weitkamp (Manchester University Press, 2016). We aim to present the structure of the book, highlighting its strengths and successes. Although some chapters focus on the UK, the book offers a wide range of examples of practical activities for the communication of research of global interest and provides very useful tips. Ethical issues and the importance of evaluation, of how to do carry out such evaluation and dissemination, are also presented in an inspiring way. Well-written and objective, the book is a must-read for anyone who works, or aspires to work, in the field of public engagement with research.

Volume 16 • Issue 05 • 2017

Jul 20, 2017 Editorial
A historical kaleidoscope of public communication of science and technology

by Luisa Massarani, Ildeu Moreira and Bruce Lewenstein

Science communication is today a well-established ―although young― area of research. However, there are only a few books and papers analyzing how science communication has developed historically. Aiming to, in some way, contribute to filling this gap, JCOM organized this special issue on the History of Public Communication of Science and Technology (PCST), joining 15 contributions, from different parts of the globe. The papers published in this issue are organized in three groups, though with diffuse boundaries: geography, media, and discipline. The first group contains works that deal descriptively and critically with the development of PCST actions and either general or specific public policies for this area in specific countries. A second set of papers examines aspects of building science communication on TV or in print media. The third group of papers presents and discusses important PCST cases in specific areas of science or technology at various historical moments.

Volume 16 • Issue 03 • 2017 • Special Issue: History of Science Communication, 2017

Sep 16, 2016 Article
Science Communication Postgraduate Studies in Latin America: a map and some food for thought

by Luisa Massarani, Elaine Reynoso-Haynes, Sandra Murriello and Ayelen Castillo

This paper contains an overview of the programmes currently existing in Latin America to train science communicators. For such purpose, only postgraduate courses held regularly were considered in the study. Twenty-two programmes meeting such requirement were identified in five countries, 65% of which were in fact established over the past ten years. They present a lot of diversity in terms of admittance requirements, goals, contents, approaches, duration and graduation requirements. However, all of them share the same effort, aiming to offer specific contents in the area of science communication.

Volume 15 • Issue 05 • 2016

Sep 29, 2015 Essay
RedPOP: 25 years of a Science Communication Network in Latin America

by Luisa Massarani, Claudia Aguirre Rios, Constanza Pedersoli, Elaine Reynoso-Haynes and Luz Marina Lindegaard

The Red de Popularización de la Ciencia y la Tecnología en América latina y el Caribe (RedPOP) (Latin American and Caribbean Network for the Popularization of Science and Technology) was created 25 years ago as an expression of a movement that started in the 1960s in favour of a scientific education. The purpose of this movement was to incorporate science into the general knowledge of the population by communicating science through different media, products and spaces such as museums and science centres. Since then, the movement has acquired considerable strength in Latin America and RedPOP has been a key factor to the development of this activity in the region, although several challenges still have to be addressed.

Volume 14 • Issue 03 • 2015

Apr 23, 2015 Article
Explainers of science centres and museums: a study on these stakeholders in the mediation between science and the public in Brazil

by Chrystian Carlétti and Luisa Massarani

In this paper, we investigate who are the explainers who work is Brazilian science centres and museums. We used an online survey, which was answered by 370 people from 73 institutions out of a group of 200 scientific and cultural centres. Our results indicate that most of these professionals are young people between 18 and 25 years old, they hold a high school certificate or are attending university, and they have been working in this field for less than five years. Only a fifth declared that they had done professional training before starting their activities; about 60% said that they are not prepared to attend to disabled visitors. We believe that our study will improve the practice of science communication, contributing to the creation of training and professional courses.

Volume 14 • Issue 02 • 2015

Sep 22, 2014 Article
War, anxiety, optimism and triumph: a study on science in the main Brazilian TV news

by Yuri Castelfranchi, Luisa Massarani and Marina Ramalho

We analysed the representations of science and of scientists at Jornal Nacional, the main Brazilian TV news. We carried out content and frames analysis, besides the lexical and semantic analysis of the transcriptions of the science and technology stories. Our results show a narrative that highlights the novelties and the epopee of the scientific advance, mainly in the health field. But to the emotional palette feelings of combat, anxiety and triumph were added. The face of the scientist presented by the TV news is mainly masculine, suggesting a stereotyped role of the male and female scientist: meanwhile men go out to literally explore other worlds, women take care of health and of the body.

Volume 13 • Issue 03 • 2014

May 06, 2014 Commentary
Socially inclusive science communication

by Luisa Massarani and Matteo Merzagora

Social inclusion is an emerging preoccupation in the science communication field. The political value of science communication (e.g. in terms of empowerment) and the necessity to address all audiences has always been considered, but in recent times the participation agenda has enriched the rationale and methodologies of the communication of science: social inclusion is not only an issue of access to knowledge, but also of governance and co-production.

Volume 13 • Issue 02 • 2014

Jun 24, 2013 Editorial
New directions for JCOM

by Luisa Massarani, Matteo Merzagora, Nico Pitrelli, Brian Trench and Bora Zivkovic

A new editorial board is guiding JCOM through a period of change and here opens out the discussion on what JCOM has become and what it could or should become in the future. The journal's readers are invited to make their contributions.

Volume 12 • Issue 02 • 2013