Publications

Nov 02, 2020 Article

Masculine public image of six scientific fields in Japan: physics, chemistry, mechanical engineering, information science, mathematics, and biology

by Yuko Ikkatai , Azusa Minamizaki , Kei Kano , Atsushi Inoue , Euan McKay , Hiromi M. Yokoyama

U.S. and other publics perceive STEM (science, technology, engineering, and mathematics) fields as masculine and scientist as a male occupation, but Japanese public perception remains unstudied. Using an online survey, we identified keywords associated with physics, chemistry, mechanical engineering, information science, biology, and mathematics. A second online survey showed that the Japanese public perceived both keywords and fields as masculine. This trend was stronger in individuals with less egalitarian attitudes towards gender roles. We suggest that attitude towards gender roles contributes to the masculine image of science in Japan.

Volume 19Issue 062020

Oct 26, 2020 Article

Interactive articles: a case study in the ‘Ciência Hoje’ magazine

by Natalia Souza , Diego Vaz Bevilaqua

This paper analyzes a new initiative in Brazil’s ‘Ciência Hoje’ magazine, called “Interactive Articles”, aimed at understanding how stakeholders relate to interactivity when writing a science communication article. We investigated participation in two platforms (magazine website and Facebook page) and interviewed the authors concerning the tool’s impact on their articles. Comments were examined using intensity analysis and content analysis, while interviews were analyzed with the collective subject discourse method. The study concluded that the novel initiative presented positive results in terms of interactivity and was regarded as public engagement and contextual model of science communication from the interviewed authors.

Volume 19Issue 062020

Sep 30, 2020 Article

How public perceptions of social distancing evolved over a critical time period: communication lessons learnt from the American state of Wisconsin

by Kaiping Chen , Luye Bao , Anqi Shao , Pauline Ho , Shiyu Yang , Christopher D. Wirz , Dominique Brossard , Markus Brauer , Lori DiPrete Brown

Understanding how individuals perceive the barriers and benefits of precautionary actions is key for effective communication about public health crises, such as the COVID-19 outbreak. This study used innovative computational methods to analyze 30,000 open-ended responses from a large-scale survey to track how Wisconsin (U.S.A.) residents' perceptions of the benefits of and barriers to performing social distancing evolved over a critical time period (March 19th to April 1st, 2020). Initially, the main barrier was practical related, however, individuals later perceived more multifaceted barriers to social distancing. Communication about COVID-19 should be dynamic and evolve to address people's experiences and needs overtime.

Volume 19Issue 052020Special Issue: COVID-19 and science communication, Part I, 2020 (COVID-19 and Scicomm / 1)

Sep 30, 2020 Article

COVID-19 infections on international celebrities: self presentation and tweeting down pandemic awareness

by Wishes Mututwa , Trust Matsilele

The novel coronavirus (COVID-19) which was first reported in China's Wuhan province in December 2019 became a global pandemic within a few months. The exponential rise in COVID-19 cases globally was accompanied by a spike in misinformation about the pandemic, particularly on social media. Employing Social Network Theory as a lens, this qualitative study explores how selected international celebrities appropriated their Twitter micro-blogging pages to announce their COVID-19 infection to the world. The study finds that these celebrities can take advantage of their huge social media following to counter disinfodemic and promote awareness about health pandemics.

Volume 19Issue 052020Special Issue: COVID-19 and science communication, Part I, 2020 (COVID-19 and Scicomm / 1)

Sep 30, 2020 Practice Insight

Complexity, transparency and time pressure: practical insights into science communication in times of crisis

by Jana Lasser , Verena Ahne , Georg Heiler , Peter Klimek , Hannah Metzler , Tobias Reisch , Martin Sprenger , Stefan Thurner , Johannes Sorger

A global crisis such as the COVID-19 pandemic that started in early 2020 poses significant challenges for how research is conducted and communicated. We present four case studies from the perspective of an interdisciplinary research institution that switched to “corona-mode” during the first two months of the crisis, focussing all its capacities on COVID-19-related issues, communicating to the public directly and via media, as well as actively advising the national government. The case studies highlight the challenges posed by the increased time pressure, high demand for transparency, and communication of complexity and uncertainty. The article gives insights into how these challenges were addressed in our research institution and how science communication in general can be managed during a crisis.

Volume 19Issue 052020Special Issue: COVID-19 and science communication, Part I, 2020 (COVID-19 and Scicomm / 1)

Sep 30, 2020 Article

Liberalists and data-solutionists: redefining expertise in Twitter debates on coronavirus in Finland

by Esa Valiverronen , Salla-Maaria Laaksonen , Mikko Jauho , Piia Jallinoja

Based on recent accounts of the sociology of expertise, we analyse the public contestation and expansion of expertise in the context of COVID-19. During the epidemic, the expertise of the Finnish Institute for Health and Welfare (THL), became increasingly contested. By exploring Twitter discussions concerning the actions of THL during the first months of the epidemic from January to mid-June 2020, we analyse the main motivations and arguments in this public contestation as well as the alternative forms of expertise proposed by the critics. We focus particularly on two forms of criticism arguing for what we call networked expertise: liberal crowdsourcing supporters and data-solutionists presenting alternative epidemiological models.

Volume 19Issue 052020Special Issue: COVID-19 and science communication, Part I, 2020 (COVID-19 and Scicomm / 1)

Sep 30, 2020 Article

Pharmaceutical influencers on Instagram and their communication during the Covid-19 pandemic crisis

by Zahaira Fabiola González Romo , Sofia Iriarte Aguirre , Irene Garcia Medina

Today, thanks to the consolidation of Internet, users have access to many sources of information on health issues. On social networks, there are profiles of health professionals who share content that generates credibility when published by specialists who are knowledgeable in the sector. These profiles include pharmaceutical professionals who disseminate and create content based on scientific knowledge. Pharmaceutical influencers on Instagram have an informative role on health, nutrition and cosmetic dermatology issues. This research aims to learn about the communication management of these influencers during the Coronavirus crisis in Spain and how they have modified their habitual discourse, as well as seeking to identify the formats of their publications that generate greater engagement and conversions among their followers.

Volume 19Issue 052020Special Issue: COVID-19 and science communication, Part I, 2020 (COVID-19 and Scicomm / 1)

Sep 30, 2020 Article

Exit only: harms from silencing employee voice

by Karen Adkins

The nationwide shortage of PPE for health care workers has been well documented. Reporting on this issue has been complicated by hospitals' imposition of gag orders on physicians and health care workers. There are harms that result from imposing these gag orders that go beyond the obvious harms to public and employee health and safety. Using Hirschman's ‘Exit, Voice, and Loyalty’ (1970) as a framework demonstrates that these orders represent a dangerous concentration of power in employer hands — health care workers are reduced to functionaries. Hirschman's argument, in part, is that organisations should seek to balance the availability of exit, voice, and loyalty for employees. Restricting employee options in morally untenable situations to exit only leads to direct and indirect harms. These gag orders are a pernicious practice, and bring with them long-term negative implications for employee morale, employee effectiveness, and public service.

Volume 19Issue 052020Special Issue: COVID-19 and science communication, Part I, 2020 (COVID-19 and Scicomm / 1)

Sep 30, 2020 Editorial

COVID-19 and science communication: a JCOM special issue

by Luisa Massarani , Padraig Murphy , Rod Lamberts

The devastating effects of COVID-19 and the speed of both the scientific and medical response and the public information requirements about frontline healthcare work, medical advances and policy and compliance measures has necessitated an intensity of science communication never seen before. This JCOM special issue — the first of two parts — looks at the challenges of communicating COVID-19 and coronavirus in the early spread of the disease in 2020. Here we present papers from across the world that demonstrate the scale of this challenge.

Volume 19Issue 052020Special Issue: COVID-19 and science communication, Part I, 2020 (COVID-19 and Scicomm / 1)

Sep 30, 2020 Article

COVID-19: a metaphor-based neologism and its translation into Arabic

by Amal Haddad Haddad , Silvia Montero-Martinez

‘Coronavirus Disease 2019 (COVID-19)’ is the neologism coined in reference to the pandemic disease currently affecting countries worldwide. The World Health Organization (WHO) was the international entity that coined this neologism in all its official languages, Arabic amongst them. However, in mass media, the most commonly used term is ‘coronavirus’, which is a meronymic denomination. This corpus-based case study aims at giving new insights into the creation of these neologisms in English and their equivalents in Arabic, and to the adequacy of the meronymic use of the term ‘coronavirus’ in the English and Arabic mass media.

Volume 19Issue 052020Special Issue: COVID-19 and science communication, Part I, 2020 (COVID-19 and Scicomm / 1)

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