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Sep 12, 2022 Conference Review
‘SciComPt 2022’: stop, listen and act — reflect on the past to build the future

by Cristina Luís

During the Covid-19 pandemic the world faced enormous challenges demanding immediate responses. As a result, public communication of science assumed unprecedented prominence. Now, we need to stop, listen and act. This was the motto of the 10th Annual Congress of Science Communication in Portugal — SciComPt 2022. The meeting provided participants with exactly that — an opportunity to reflect on the past and help build the future of science communication in Portugal.

Volume 21 • Issue 06 • 2022

Sep 05, 2022 Essay
Opportunities for poaching: using the public's enjoyment of popular culture to foster dialogues around genetics

by Jonathan Roberts, Richard Milne, Anna Middleton, Christine Patch and Katherine Morley

Introduction: Engagement, education and communication with public audiences have long been seen as important for maximising the benefits of genetics and genomics. An important challenge is how to structure engagement in such a way that recognises the value and legitimacy of diverse public opinions and voices alongside scientific expertise. In other words, how to operationalise the dialogue model of science communication. In order for diverse public voices to be heard it is important to understand the resources that people have to make sense of science on their own terms. In this paper we provide a framework for how people's resources can be identified in relation to the culture they consume. Methods: A cross sectional online survey (n=1407) explored the cultural tastes and practices of a representative British public audience. Latent class analysis identified groups with similar cultural practices. Regression analysis was used to explore the relationship between the latent classes and other measures, such beliefs about genetics. Results: Three latent classes were identified each with distinctive cultural practices and tastes. Some clear relationships were found between the latent classes and familiarity with genetic terminology. However, for more complex beliefs, such as genetic causation, regression analysis yielded null or uncertain results with no clear correlation found. Discussion: This paper provides an analysis of how people's enjoyment of culture could be a resource for understanding and advancing science communication and engagement. The results are discussed using two complementary theoretical frameworks. Using Bourdieu's concept of cultural capital, the exclusionary power culture can be seen. The work of De Certaeu, on the other hand, shows how this power can be resisted and subverted. While this paper focuses on genetics and genomics we argue that this approach provides a `proof of concept' that these ideas can be extended for use in wider science engagement contexts.

Volume 21 • Issue 06 • 2022

Aug 08, 2022 Conference Review
‘‘The future is now’’ — a European perspective on the future of science communication

by Erinma Ochu, Pedro russo and Ionica Smeets

The Future of SciComm 2.0 conference was a one-day event in Brussels on April 26th 2022. Focusing on the future of European science communication, sixty participants from twelve countries with different expertise discussed the current challenges and possible solutions for the field. Key themes centred around disinformation, communicating global challenges, evidence-based practices and institutional structures woven through the plenary opening, afternoon workshops and the closing public panel discussion. The conclusion is a need for an European science communication ecosystem that is transdisciplinary, connected and cooperative in practice, weaving between policy, research and industry. Finally, citizen science and open science could be included as scholarly praxes to facilitate societal interconnectivity.

Volume 21 • Issue 05 • 2022

Jul 25, 2022 Essay
CLADISTICS ruined my life: intersections of fandom, internet memes, and public engagement with science

by Luke-Elizabeth Gartley

In an increasingly mediated culture, social institutions such as science, public health, and civic engagement exist within the same modes of discourse as popular media. As a human endeavor, science is also a cultural phenomenon, and there are webs of multidirectional and layered communication that occur between formal science communication, pop science, and, indeed, popular media. For public participants, engagement with science and entertainment may be one in the same. This essay draws from research of transformative works, fan studies, and memetics to examine how the public engages with science and popular media within digital cultures.

Volume 21 • Issue 05 • 2022

Jul 12, 2022 Book Review
Elusive science cultures

by Padraig Murphy

The latest in a growing number of edited volumes that take science communication as a phenomenon to be explored through science cultures is a rich book full of theoretical and methodological rigour. There are 17 chapters included here from 33 authors across 16 different countries containing selected paper contributions from the 2018 Science & You conference in Beijing jointly organised by the Chinese National Academy of Innovation Strategy and the University of Lorraine, France. With an opening address by Massimiano Bucchi, chapters are arranged thematically, with emphasis on the roles of institutions, state and media in the social dynamics and public understandings of science and technology across global cultures.

Volume 21 • Issue 05 • 2022

Jun 10, 2022 Editorial
Inclusion, reflection and co-creation: responsible science communication across the globe

by Marianne Achiam, J. F. H. Kupper and Joseph Roche

Science communication is at the heart of many of the challenges our societies face today. At the same time, on-going changes in the relationship between science and society and the digitalisation of society can make science communication itself into a complex challenge. How can science communication adapt to an ever-changing landscape and take on new roles? In this issue we explore the potential of ‘responsible science communication’ to support and develop meaningful, open and trustworthy relationships between science and society. We present a selection of papers that review three crucial dimensions of ‘responsible science communication: reflexivity, inclusivity and co-creation’. Integrating theory and practice, this issue advocates that researchers and practitioners should be mindful of these dimensions to create meaningful conversations about science and our future.

Volume 21 • Issue 04 • 2022 • Special Issue: Responsible science communication across the globe

Jun 10, 2022 Article
Roles, incentives, training and audiences for science communication: perspectives from female science communicators

by Clare Wilkinson, Elena Milani, Andy Ridgway and Emma Weitkamp

Both research and anecdote in science communication suggests that it is a field where women feel ‘at home’, with high numbers of women science communicators and students on training programmes, but why might this be the case? Using data gathered from a survey of 459 science communicators based in Italy, the Netherlands, Poland, Portugal, Serbia, Sweden and the U.K., we examine the perspectives of female science communicators, in terms of working practices, motivations and barriers to communicate.

Volume 21 • Issue 04 • 2022 • Special Issue: Responsible science communication across the globe

Jun 10, 2022 Article
The ‘Engagement Incubator’: using design to stimulate reflexivity about public engagement with science

by Jo Bailey, Rhian Salmon and Maja Horst

Public Engagement with Science calls for scientists to think more reflexively about their research, and how assumptions, power and contexts influence associated communication. To interrogate this, we utilised design to stimulate reflexive thinking about science communication through a residential ‘Engagement Incubator’ that took the form of a pop-up cardboard laundromat. Participants reported an increased appreciation for, and insight into, PES theory, and its relevance to their work. In addition, our experience of enacting PES theory, and reflexive thematic analysis of data collected through the process, deepened our own understanding of PES and reinforced our appreciation of engagement as reproductive, and inherently circular work.

Volume 21 • Issue 04 • 2022 • Special Issue: Responsible science communication across the globe

Jun 10, 2022 Article
Towards the reflective science communication practitioner

by Tessa Roedema, Virgil Rerimassie, J. E. W. Broerse and J. F. H. Kupper

The practice of science communication is fundamentally changing. This requires science communication practitioners to continuously adapt their practice to an ever-changing ecosystem and highlights the importance of reflective practice for science communication. In this study, we supported 21 science communication practitioners in developing a reflective practice. Our study shows that reflective practice enabled practitioners in becoming aware of their own stance towards science or assumptions regarding audiences (single-loop learning), underlying and sometimes conflicting values or worldviews present in science communication situations (double-loop learning), and facilitated practitioners to adapt their practice accordingly. Triple-loop learning, allowing practitioners to fundamentally rethink and transform their mode of science communication, was less observed. We argue that reflective practice contributes to opening-up public conversations on science — including a conversation on underlying values, worldviews, and emotions, next to communicating scientific facts.

Volume 21 • Issue 04 • 2022 • Special Issue: Responsible science communication across the globe

Jun 10, 2022 Commentary
Developing open, reflexive and socially responsible science communication research and practice

by Eric A. Jensen

There are many different pathways into science communication practice and research. But rarely do these pathways require critical reflection on what it means to be a ‘responsible’ science communicator or researcher. The need for this kind of critical reflection is increasingly salient in a world marked by the wilful disregard of evidence in many high-profile contexts, including politics and, most recently, public health. Responsible science communicators and researchers are audience- and impact-focused, beginning their decision-making process by considering their audiences’ starting positions, needs and values. This article outlines some key considerations for developing socially responsibility for science communication as a field both in terms of practice and research.

Volume 21 • Issue 04 • 2022 • Special Issue: Responsible science communication across the globe