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Mar 15, 2021 Article

Science communication for social inclusion: exploring science & art approaches

by Ana Matias , Andreia Dias , Cláudia Gonçalves , Paulo Nuno Vicente , Ana Lúcia Mena

Engaging communities at risk of social exclusion poses a big challenge for science communicators. We schematize a framework for projects using science & art to promote social inclusion, composed of 3 phases — design, plan and collaboration; implementation; and evaluation. We present a case study that aimed to engage with a community of migrant senior women, mostly illiterate. Our findings suggest high engagement was achieved by building trust, involving emotions, choosing a relatable topic and following participatory practices. Inclusive activities occurred on the short-term, but for medium-term impact, community insiders need to be regarded as a second audience.

Volume 20Issue 022021

Mar 08, 2021 Article

Hocus Pocus: using comics to promote skepticism about the paranormal

by Richard Wiseman , Jordan Collver , Rik Worth , Caroline Watt

This study investigated the potential for comics to promote skepticism about the paranormal. Participants rated their interest in comics, read a skeptical account of alleged paranormal phenomena in one of three mediums (text, comic, and comic containing an interactive magic trick), and then rated their engagement, skepticism and recall. The text was rated as more interesting and entertaining than the comics, and participants' prior interest in comics positively correlated with engagement and shift in skepticism. This suggests that for certain cohorts, comics may be an effective way to promote engagement and attitude change. The implications for future work are considered.

Volume 20Issue 022021

Mar 01, 2021 Article

The newsworthiness of the “March for Science” in Germany: comparing news factors in journalistic media and on Twitter

by Lars Guenther , Georg Ruhrmann , Mercedes C. Zaremba , Natalie Weigelt

Germany was second in the number of March for Science participants. Applying news value theory, this article analyzes the newsworthiness of the 2018 March for Science in Germany, comparing journalistic (online) reporting on the march (N=86) and Twitter communication about #marchforscience (N=591). The results of the content analyses reveal that news factors were more frequent and reached higher intensities in journalistic reporting than on Twitter. Relevance, prominence, personalization, and influence were the news factors most emphasized by journalists. On Twitter, reach was the only news factor correlating with social media engagement (likes, comments, and retweets).

Volume 20Issue 022021

Feb 22, 2021 Practice Insight

Searching for the Sources of the Nile through a podcast: what did we find?

by Emanuele Fantini , Emilie Buist

Podcasts are gaining traction in academic practice and debates. This article reflects on the experience of “The Sources of the Nile”, a podcast on media, science, and water diplomacy. By presenting the podcast structure and production process, we sketch a “podcast pathway” that might serve as a guide for others. We share the results of a survey conducted among our listeners and we review the episodes discussing what we learned on distributions of voice, knowledge and water in the Nile basin. We conclude by reflecting on the connection between the technical production of the podcast and the type of knowledge that it generates, and by pointing at the importance of placing the podcast within a broader community of interests and practice.

Volume 20Issue 022021

Feb 15, 2021 Article

Examining the relationship between gene editing knowledge, value predispositions, and general science attitudes among U.S. farmers, scientists, policymakers, and the general public

by Christopher Calabrese , Jieyu Ding Featherstone , Matthew Robbins , George A. Barnett

Science communication scholars have debated over what factors are related to public support for science and technology. This study examines the relationship between factual knowledge of gene editing technologies, value predispositions, and general science attitudes among four major U.S. agricultural stakeholder groups: farmers, scientists, policymakers, and the general public. Understanding these factors will aid in guiding message strategies for engagement with stakeholder groups. Findings indicate that gene editing knowledge was positively associated with science attitudes for all four groups, while conservative ideology was negatively associated with science attitudes among three of the groups. Implications and limitations are discussed.

Volume 20Issue 022021

Feb 09, 2021 Article

The collaboration in the production of ‘Life of Galileo’ in a science museum in Rio de Janeiro

by Carla Almeida , Diego Vaz Bevilaqua

Science and theatre have a long history of interactions, which usually promote collaborations between artists and scientists. Focussing on the theatre performed in the context of science communication, this article aims to analyse the collaboration between artists and scientists in the production of the play ‘Life of Galileo’, by Bertolt Brecht, at the Museu da Vida. Based on the interviews with 12 people involved in the production, we identified a strong involvement in the project, which provided a rich exchange and knowledge acquisition, in addition to raising relevant questions about the theatre performed in the specific context of science communication.

Volume 20Issue 022021

Feb 01, 2021 Commentary

Science engagement with faith communities: respecting identity, culture and worldview

by Robert C. O'Malley , John P. Slattery , Curtis L. Baxter , Katy Hinman

Most adults in the U.S. and worldwide claim a religious affiliation. As an element of identity and worldview, faith informs many individuals' views of science, technology, and society at large. Engagement with faith communities and religious leaders about science can improve public perceptions and trust of scientists, advance evidence-based policy, and improve diversity, equity and inclusion in science fields. This commentary outlines examples and suggests guiding principles for science engagement with faith communities.

Volume 20Issue 012021

Feb 01, 2021 Commentary

From the margins to the mainstream: deconstructing science communication as a white, Western paradigm

by Summer May Finlay , Sujatha Raman , Elizabeth Rasekoala , Vanessa Mignan , Emily Dawson , Liz Neeley , Lindy A. Orthia

In this commentary we are concerned with what mainstream science communication has neglected through cultural narrowness and ambient racism: other practitioners, missing audiences, unvalued knowledge, unrecognised practices. We explore examples from First Nations Peoples in the lands now known as Australia, from Griots in West Africa and from People's Science Movements in India to help us reimagine science communication. To develop meaningfully inclusive approaches to science communication, we argue there is an urgent need for the ‘mainstream’ to recognise, value and learn from science communication practices that are all too often seen as at ‘the margins’ of this field.

Volume 20Issue 012021

Feb 01, 2021 Commentary

Communities and narratives in neglected spaces: voices from SMASHfestUK

by Wyn Griffiths , Lindsay Keith

Many people are under-served by existing informal science learning (ISL) provisions and under-represented in STEAM (Science, Technology, Engineering, Arts, Mathematics/Medicine) study choices and careers. This paper reflects upon SMASHfestUK which was established, as both a STEAM festival and research platform, to explore methods and approaches for lowering the barriers to engagement with ISL in marginalised communities. To do this SMASHfestUK located its events in the heart of communities and worked with these communities to create those events. This paper tells their story through the voices of participating communities.

Volume 20Issue 012021

Feb 01, 2021 Commentary

Knowledge◦Room exploring social justice by going beyond ‘traditional’ spaces and activities of science centres

by Hessam Habibi Doroh , Barbara Streicher

This article describes an example of science engagement striving for social justice by invigorating neglected spaces. The pop-up science centre “Knowledge◦Room“ in Vienna encourages learning, participation and engagement and provides accessibility to different groups regardless of their background. Based on a case-study of a bottom-up event at the Knowledge◦Room, we show how science communication can create a trust-based connection with disadvantaged groups in society and inspire their curiosity in science. We argue that science communication can be used as a tool for advancing social justice in the wider sense and facilitate encounters between diverse groups within society.

Volume 20Issue 012021

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