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Mar 20, 2009 Book Review
Science on air: a journey through early science programmes in US radio

by Matteo Merzagora

“Science on the air” is an enjoyable and extremely well researched account of the origins of science programming in north American radio. From 1923 to the mid-50s, LaFollette takes us in a journey through the life and programs of many scientists, journalists and storytellers who chosed radio as a medium for science communication. A journey who allow the reader to visit many success, but also many incomprehension and missed opportunities, mainly by scientific institutions, who often failed to understand the potential of radio as a tool for science communication. It is a fully enjoyable journey, that leave the reader with an appetite to know how the US situation relates to other wonderful experiences around the world in the same years, and how those pioneer experiences influenced today's landscape.

Volume 8 • Issue 01 • 2009

Mar 20, 2009 Commentary
Master's Degree Program in Scientific and Cultural Communication: Preliminary reports on an innovative experience in Brazil

by Carlos A. Vogt, Marcelo Knobel and Vera Regina Toledo Camargo

The multidisiciplinary Master’s Degree Program in Scientific and Cultural Communication (MDCC) began in the first semester of 2007. It is offered by the Laboratory of Advanced Studies in Journalism (Labjor) of the Creativity Development Nucleus (NUDECRI) and by the Institute of Language Studies (IEL), both of which are entities the State University of Campinas (UNICAMP). The program is also supported by the Department of Scientific and Technological Policy (DPCT) of the Geosciences Institute (IG) and by MediaTec – Media and Communication Technologies Laboratory of the Multimedia Department (DMM) of the Art Institute (IA). The objective of the MDCC is to train and enable researchers with in-depth theoretical knowledge about current questions related to science communication. A global vision of the systems of science and technology are joined together with an understanding of a solid, contemporary literary and cultural repertoire. The interaction among subjects offered in the MDCC seeks to provide an education that allows critical reflection about the main accomplishments of science, technology and culture in our current society and the way in which the mass or specialized media have worked in order to communicate these accomplishments. The areas of research focus on the analysis of cultural production and science communication within the most diverse means of information, such as print, radio, television and electronic media. There is a special emphasis on areas such as science and technical history and the sociology of science, as well as other spaces of science and cultural communication, such as museums, forums and events.

Volume 8 • Issue 01 • 2009

Mar 20, 2009 Book Review
Scientists' virtues matter. More than ever

by Alessandro Delfanti

In his latest book “The scientific life. A moral history of a late modern vocation”, the social historian of science Steven Shapin addresses the public image of contemporary scientists, their virtues and vocations. Who are, and how they represent themselves, those scientists who work on the edge between industry and academy, and who are responsible for the radical uncertainty embedded in the contemporary production of scientific knowledge? If “people matter”, as Shapin states, the genealogy he provides should encourage us to dig more deeply in the main stage of the virtues and ethos of scientists: the mass media.

Volume 8 • Issue 01 • 2009

Mar 20, 2009 Editorial
Techno-scientific hybrids. Science communication in pursuit of an academic identity

by Nico Pitrelli and Yuri Castelfranchi

A recent article published in Science Communication addresses the training issue in issue in our discipline. Henk Mulder and his colleagues discuss the shared features that university curricula should or could have to favour the full admission of science communication into the academic circle. Having analysed analogies and differences in the curricula that a number of schools provide all over the world, the authors reached the conclusion that much remains to be done. Science communication seems far from having found shared fundamental references, lessons that cannot be missed in the practical-theoretical education of future professionals or researchers in this discipline. What should one study to become a good science communicator? And to make innovative research?

Volume 8 • Issue 01 • 2009

Feb 24, 2009 Article
Using communication research to gather stakeholder preferences to improve groundwater management models: a South Texas case study

by Ric Jensen and Venkatesh Uddameri

There is a compelling need to ensure that the points of view and preferences of stakeholders are fully considered and incorporated into natural resources management strategies. Stakeholders include a diverse group of individuals in several sectors that have an interest in how natural resources are managed. Typically, stakeholders with an interest in groundwater resources include groups who could be affected by the manner in which the resource is managed (e.g., farmers who need water for irrigation; municipalities and individuals who need drinking water, agencies and organizations that want to maintain in-stream flows to support ecosystems, etc.) Refugio County in South Texas provides an interesting case study since several groups of water users in the region are working with researchers at Texas A&M University-Kingsville (TAMUK) to develop decision-support models that incorporate stakeholder concerns. The focus of this paper is to provide a series of arguments and approaches about the ways in which stakeholder issues have recently been incorporated into environmental models, to briefly describe some of the TAMUK efforts to develop groundwater models that incorporate stakeholder inputs, and to present and discuss a method in which communication research can be used to obtain stakeholder preferences input into modeling efforts.

Volume 8 • Issue 01 • 2009

Jan 26, 2009 Article
Mouse model: what do Japanese life sciences researchers mean by this term?

by Jin Higashijima, Kae Takahashi and Kazuto Kato

Mouse-related research in the life sciences has expanded remarkably over the last two decades, resulting in growing use of the term “mouse model”. Our interviews with 64 leading Japanese life sciences researchers showed heterogeneities in the definition of “mouse model” in the Japanese life sciences community. Here, we discuss the implications for the relationship between the life sciences community and society in Japan that may result from this ambiguity in the terminology. It is suggested that, in Japanese life sciences, efforts by individual researchers to make their scientific information unambiguous and explanative are necessary.

Volume 8 • Issue 01 • 2009

Dec 19, 2008 Commentary
Peer learning: a strategy for practical explainer training

by Andrea Motto

Peer training provides Explainers with the knowledge, skills and confidence to facilitate high quality interactions with visitors. These are skills that carry into their academic, personal and professional lives. Explainers report better grades in school, improved communication skills and better understanding of diverse learning styles. By devoting this high level of time and attention to this valuable resource, we can truly see the significant influence the science center can have on this most valuable, and often underserved, museum audience.

Volume 7 • Issue 04 • 2008

Dec 19, 2008 Article
Public participation and rural management of Brazilian waters: an alternative to the deficit model

by Alessandro Luís Piolli and Maria Conceição da Costa

The knowledge deficit model with regard to the public has been severely criticized in the sociology of the public perception of science. However, when dealing with public decisions regarding scientific matters, political and scientific institutions insist on defending the deficit model. The idea that only certified experts, or those with vast experience, should have the right to participate in decisions can bring about problems for the future of democracies. Through a type of "topography of ideas", in which some concepts from the social studies of science are used in order to think about these problems, and through the case study of public participation in the elaboration of the proposal of discounts in the fees charged for rural water use in Brazil, we will try to point out an alternative to the deficit model. This alternative includes a "minimum comprehension" of the scientific matters involved in the decision on the part of the participants, using criteria judged by the public itself.

Volume 7 • Issue 04 • 2008

Dec 19, 2008 Article
Changes in publication statistics when electronic submission was introduced in an international applied science journal

by Howard J. Swatland

In a refereed journal in the food and agriculture sector, papers were tracked over a five-year period during the introduction of electronic submissions. Papers originated in the Americas and Pacific region and were processed in Canada. Acceptance times for revised papers were reduced (P < 0.001) to 59% of the original, from 156.5 ± 69.1 days to 92.8 ± 57.5 days. But the start of electronic submission coincided with a change in the geographical origin of papers, with papers from Anglophone countries changing from a 61% majority to a 42% minority. It is possible that submissions from non-Anglophone sources were facilitated, thus creating challenges to the traditional Anglophone reviewer population.

Volume 7 • Issue 04 • 2008

Dec 19, 2008 Commentary
The professionalization of educators in science museums and centers

by Lynn Uyen Tran

Explainers have a longstanding presence in science museums and centres, and play a significant role in the institutions’ educational agenda. They interact with the public, and help make visitors’ experiences meaningful and memorable. Despite their valuable contributions, little research attention has been paid to the role and practice of these individuals. From the limited research literature that does exist, we know that museum educators employ a complexity of skills and knowledge. We also know such educators have a variety of experiences and qualifications – this creates a rich diversity within the field. Finally we know that the content and quality of programmes designed to educate novice explainers vary across institutions. Should we work toward a shared identity across institutions? Or even a “professionalization”? The paper explores the state of the art of the discussion around that questions.

Volume 7 • Issue 04 • 2008

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