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Date of publication Sep 18, 2024 Category: EssayEvaluations are becoming more important in science communication. But both science communication practitioners and researchers are not sufficiently utilizing the potential of evaluations yet. In this essay, we first define four requirements for rigorous evaluations of science communication activities and projects. To substantiate our argument, we take stock of the scientific literature, uncover deficiencies in current evaluation practices and identify potential causes. We conclude with laying out how different actors in the field — including science communication practitioners, professional associations, scientific institutions and funding bodies as well as researchers — can contribute to advancing evaluation practices in science communication as well as research on it.
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Date of publication Aug 07, 2024 Category: Essay
Science communication in a diverse world
Recent years have brought a welcome and needed attention to diversity and inclusion in science communication. This diversity covers language, geography, religion, gender, sexuality — and politics. But with diversity comes complication, where our interest in public communication of science and technology comes in conflict with our identities, our politics, and sometimes even our moral positions. This paper presents a number of examples, highlighting the need for science communicators to be self-reflective about their commitments and how they shape their activities as science communicator practitioners and researchers. -
Date of publication Jun 03, 2024 Category: Essay
Scientific temper: towards an alternate model of science-society relationships
Scientific temper, a mainstay in Indian science policies and science communication/education programmes, conceptualises citizens as scientifically conscious and powerful agents that approach societal issues with a rational and critical mind rather than taking refuge in religious, superstitious and pseudoscientific worldviews. Our essay provides a brief history of this term and compares it with existing science communication models to demonstrate how, despite sharing commonalities, it is distinct from models like deficit, dialogue, and participation. We elucidate how scientific temper fosters critical features like a process-oriented approach, reflexivity, democratisation of scientific expertise and being a potential tool for decolonisation. Lastly, we propose scientific temper as an alternate framework for democratising knowledge-making and -sharing, building an engaged deliberative citizenry, and studying science-society relationships overall.Volume 23Issue 042024Special Issue: Science communication for social justice
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Date of publication Jun 03, 2024 Category: Essay
Fugitive publics: sex, sexuality, and science communication
This article attends to the absences and silences of sexual identity and knowledge in science communication scholarship. It locates identitarian debates within this scholarship and utilises queer theory to encourage a shift towards a post-identitarian approach to conceptualising sex (as a social act) in science communication. In this way, this article advocates for a queer science communication that critically examines normative identities, practices, institutions, and policies, and makes room for subjugated knowledges within science communication theory and practice.Volume 23Issue 042024Special Issue: Science communication for social justice
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Date of publication Jun 03, 2024 Category: Essay
Clashing epistemologies and contrasting injustice: an Aotearoa/ New Zealand case
How, as researchers, do we recognise and address the implicit biases when engaging across multiple knowledge ecologies. In this paper, we consider the way historical and epistemic justice and injustice plays into our knowledge making when dealing with a specific issue: forest biosecurity. Specifically, we focus on the Aotearoa New Zealand context where knowledge making has been, and still is, dominated by a western paradigm, but where there is increasing discussion on mātauranga Māori (Māori knowledge) as a valid and valuable form of knowing. Drawing on the experiences of a transdisciplinary research programme that sought to examine the human dimensions of biosecurity aspects of the plant pathogens kauri dieback and myrtle rust, we approach our original question using the theoretical concept of epistemic injustice and draw on our experiences as a way to highlight instances and forms of epistemic injustice in the science-society relationship. We argue that the division of epistemic labour (into fields, disciplines, etc), and the ranking and assigning of relative epistemic credibility based on this division is a fundamental part of the western knowledge ecology which creates the necessary conditions for specific and potent forms of epistemic injustice. We contrast this by discussing how other knowledge ecologies, specifically mātauranga Māori, comfortably engages with a variety of knowledge and knowers and discuss the possibilities other knowledge ecologies offer.Volume 23Issue 042024Special Issue: Science communication for social justice
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Date of publication Apr 24, 2024 Category: Essay
Studying science in pop culture through textual analysis. An introduction to examining science in visual texts — Street art, comics and (animated) film
Textual analysis is a commonly-used qualitative method for analysing and interpreting cultural texts. This approach elicits how representations occur, their underlying assumptions and how they come to have meaning. Despite the popularity and utility of textual analysis, its interpretive and theoretical strategies are not comprehensively described in science communication research. To fill this gap and clarify how textual analysis can be used to unpack the cultural meanings and representation of science in visual texts — images, comics and films — the authors analyse and discuss four environmentally-themed scholarly articles that apply textual analysis. This showcases the value of textual analysis in investigating and understanding the relationships between pop culture and science, demystifying it for science communication students and researchers. -
Date of publication Mar 25, 2024 Category: Essay
Bridging research and practice: insights from collaborative science communication research on Japanese television
This collaborative essay details the reflections of a science communication practitioner and a media communication scholar on their joint research into science communication through Japanese commercial terrestrial television. It emphasizes their unique perspectives as an insider and outsider in their respective fields, suggesting a method to strengthen the collaboration between academic research and its practical application in science communication. -
Date of publication Mar 25, 2024 Category: Essay
Broadening adult engagement and education in science cafés: lessons from an STS — science communication boundary spanning experiment
This essay describes and reflects on a collaboration between a university Science & Technology Studies (STS) educator and a community science café organizer. Our partnership was designed to address two challenges: how to encourage diversity and inclusion in science café audiences and how to create assessments for broader ‘science in society’ content delivered to adult café learners. We used focus groups to develop STS learning constructs and do community engagement needs assessments. We describe the resultant café series development and other outcomes of our cross-domain work in STS, science communication, and science education. We conclude with observations about the power of collaborative storytelling and make general recommendations for how practitioners and scholars can address the described challenges in ways that might ease future collaborations. -
Date of publication Mar 25, 2024 Category: Essay
Collaborative design to bridge theory and practice in science communication
The science communication field strives to connect theory and practice. This essay delves into the potential of collaborative design to bridge this gap. Collaborative design in science communication can involve scientists, science communication researchers, designers, and other stakeholders in developing new science communication solutions. By incorporating diverse perspectives and expertise, it can help create more effective and evidence-based communication strategies that cater to the needs of audiences. To integrate these demands, a structured approach is necessary. This paper discusses two established frameworks, Design-Based Research and Design Thinking, and applies practical insights to envision the impact of collaborative design on the future of science communication. -
Date of publication Feb 12, 2024 Category: Essay
Polio vaccine misinformation on social media: challenges, efforts, and recommendations
On April 22, 2019, false rumors regarding the side effects of the polio vaccine quickly spread across various social media platforms, including Facebook, X (formerly known as Twitter), WhatsApp, and YouTube. This rapid spread of misinformation had a detrimental impact on Pakistan's efforts to eradicate polio. This essay sheds lights on two critical aspects related to polio vaccine misinformation on social media in Pakistan. First, it examines the current state of polio vaccine misinformation on social media and finds it a significant threat to public health, resulting in vaccine refusals, erosion of trust in public health institutions, distrust in science, and providing opportunities for anti-vaccination groups and individual advocates to target healthcare workers involved in polio eradication efforts nationwide. Second, it highlights the collaborative initiatives undertaken by relevant government institutions and social media companies, which have proven inadequate in effectively addressing the persistent dissemination of mis/disinformation, particularly on Facebook. Lastly, we suggest Pakistan should adopt a more inclusive approach of engaging all stakeholders, promote independent fact-checking initiatives, and increase health literacy among the target population about the risks and benefits associated with the polio vaccine.
Total: 61 records