Engaging communities at risk of social exclusion poses a big challenge for science communicators. We schematize a framework for projects using science & art to promote social inclusion, composed of 3 phases — design, plan and collaboration; implementation; and evaluation. We present a case study that aimed to engage with a community of migrant senior women, mostly illiterate. Our findings suggest high engagement was achieved by building trust, involving emotions, choosing a relatable topic and following participatory practices. Inclusive activities occurred on the short-term, but for medium-term impact, community insiders need to be regarded as a second audience.
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1459 publications found
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Mar 15, 2021 Article
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Mar 08, 2021 Article
Hocus Pocus: using comics to promote skepticism about the paranormal
This study investigated the potential for comics to promote skepticism about the paranormal. Participants rated their interest in comics, read a skeptical account of alleged paranormal phenomena in one of three mediums (text, comic, and comic containing an interactive magic trick), and then rated their engagement, skepticism and recall. The text was rated as more interesting and entertaining than the comics, and participants' prior interest in comics positively correlated with engagement and shift in skepticism. This suggests that for certain cohorts, comics may be an effective way to promote engagement and attitude change. The implications for future work are considered.
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Mar 01, 2021 Article
The newsworthiness of the “March for Science” in Germany: comparing news factors in journalistic media and on Twitter
Germany was second in the number of March for Science participants. Applying news value theory, this article analyzes the newsworthiness of the 2018 March for Science in Germany, comparing journalistic (online) reporting on the march (N=86) and Twitter communication about #marchforscience (N=591). The results of the content analyses reveal that news factors were more frequent and reached higher intensities in journalistic reporting than on Twitter. Relevance, prominence, personalization, and influence were the news factors most emphasized by journalists. On Twitter, reach was the only news factor correlating with social media engagement (likes, comments, and retweets).
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Feb 22, 2021 Practice Insight
Searching for the Sources of the Nile through a podcast: what did we find?
Podcasts are gaining traction in academic practice and debates. This article reflects on the experience of “The Sources of the Nile”, a podcast on media, science, and water diplomacy. By presenting the podcast structure and production process, we sketch a “podcast pathway” that might serve as a guide for others. We share the results of a survey conducted among our listeners and we review the episodes discussing what we learned on distributions of voice, knowledge and water in the Nile basin. We conclude by reflecting on the connection between the technical production of the podcast and the type of knowledge that it generates, and by pointing at the importance of placing the podcast within a broader community of interests and practice.
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Feb 15, 2021 Article
Examining the relationship between gene editing knowledge, value predispositions, and general science attitudes among U.S. farmers, scientists, policymakers, and the general public
Science communication scholars have debated over what factors are related to public support for science and technology. This study examines the relationship between factual knowledge of gene editing technologies, value predispositions, and general science attitudes among four major U.S. agricultural stakeholder groups: farmers, scientists, policymakers, and the general public. Understanding these factors will aid in guiding message strategies for engagement with stakeholder groups. Findings indicate that gene editing knowledge was positively associated with science attitudes for all four groups, while conservative ideology was negatively associated with science attitudes among three of the groups. Implications and limitations are discussed.
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Feb 09, 2021 Article
The collaboration in the production of ‘Life of Galileo’ in a science museum in Rio de Janeiro
Science and theatre have a long history of interactions, which usually promote collaborations between artists and scientists. Focussing on the theatre performed in the context of science communication, this article aims to analyse the collaboration between artists and scientists in the production of the play ‘Life of Galileo’, by Bertolt Brecht, at the Museu da Vida. Based on the interviews with 12 people involved in the production, we identified a strong involvement in the project, which provided a rich exchange and knowledge acquisition, in addition to raising relevant questions about the theatre performed in the specific context of science communication.
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Feb 01, 2021 Commentary
Science engagement with faith communities: respecting identity, culture and worldview
Most adults in the U.S. and worldwide claim a religious affiliation. As an element of identity and worldview, faith informs many individuals' views of science, technology, and society at large. Engagement with faith communities and religious leaders about science can improve public perceptions and trust of scientists, advance evidence-based policy, and improve diversity, equity and inclusion in science fields. This commentary outlines examples and suggests guiding principles for science engagement with faith communities.
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Feb 01, 2021 Commentary
Community engagement and co-creation of strategic health and environmental communication: collaborative storytelling and game-building
From a strategic communication perspective, for any communication to be effective, it must be audience-centered, with content and delivery channels that are relevant to its intended target. When trying to reach culturally specific communities or other groups that are not otherwise connected with science research, it is crucial to partner with community members to co-create content through media that is appealing and culturally competent. This commentary considers some examples including storytelling through ‘fotonovelas’ and radio stories, community drama and serious games.
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Feb 01, 2021 Commentary
Queer world-making: a need for integrated intersectionality in science communication
This commentary aims to shed light on the neglected space of queer people in science communication. In this piece, we introduce queer theory to science communication literature to examine issues from the past, present, and future. We argue that to queer our field may entail a radical interrogation of some of science communication's deeply rooted cultural traits and working towards a rainbow-tinted future. -
Feb 01, 2021 Commentary
Marine and ocean sciences in Mexico: living with our backs to the sea
Despite Mexico has coasts in the Pacific and Atlantic oceans, people's connection towards the sea and marine environments is quite poor. Our commentary focuses on Mexico's coral reefs, relevant tropical ecosystems to human and oceanic welfare, and it emerges from the experience of the production of an itinerant coral reefs exhibit in Mexico, committed to the conservation and awareness of this threatened habitat. The UN Decade of Ocean Science for Sustainable Development starts in 2021 and represents an opportunity to increase initiatives for public communication of science on marine and oceanic issues in Mexico and the world.