In his latest book “The scientific life. A moral history of a late modern vocation”, the social historian of science Steven Shapin addresses the public image of contemporary scientists, their virtues and vocations. Who are, and how they represent themselves, those scientists who work on the edge between industry and academy, and who are responsible for the radical uncertainty embedded in the contemporary production of scientific knowledge? If “people matter”, as Shapin states, the genealogy he provides should encourage us to dig more deeply in the main stage of the virtues and ethos of scientists: the mass media.

The Internet is by far the most intensely used communication tool of today and the main channel of interaction in the globalized world. This technology has opened up a whole new area for the interaction of knowledge: cyberspace, where information is always present and continuously changing. The interactivity that characterizes the virtual media together with the interactive modules developed by science centers and museums make the Internet a whole new space for the popularization of science. In order to stimulate dialog between science and society, Espaço Ciência Viva has decided to employ the Internet to divulge and to popularize scientific knowledge by bringing debates about the advances of science to the daily lives of people. To this end, its website was remodeled, which led to an increase of up to 600% in the number of visitors.

Science, politics, industry, media, state-run and private organisations, private citizens: everyone has their own demands, their own heritage of knowledge, thoughts, opinions, aspirations, needs. Different worlds that interact, question one another, discuss; in one word: they communicate. It is a complicated process that requires professionals «who clearly understand the key aspects of the transmission of scientific knowledge to society through the different essential communication channels for multiple organizations». The purpose of this commentary is to cast some light upon the goals, the philosophy and the organisation behind some European and extra-European Master’s degrees in science communication. We have asked the directors of each of them to describe their founding elements, their origins, their specific features, their structure, their goals, the reasons why they were established and the evolution they have seen over their history.

The multidisiciplinary Master’s Degree Program in Scientific and Cultural Communication (MDCC) began in the first semester of 2007. It is offered by the Laboratory of Advanced Studies in Journalism (Labjor) of the Creativity Development Nucleus (NUDECRI) and by the Institute of Language Studies (IEL), both of which are entities the State University of Campinas (UNICAMP). The program is also supported by the Department of Scientific and Technological Policy (DPCT) of the Geosciences Institute (IG) and by MediaTec – Media and Communication Technologies Laboratory of the Multimedia Department (DMM) of the Art Institute (IA). The objective of the MDCC is to train and enable researchers with in-depth theoretical knowledge about current questions related to science communication. A global vision of the systems of science and technology are joined together with an understanding of a solid, contemporary literary and cultural repertoire. The interaction among subjects offered in the MDCC seeks to provide an education that allows critical reflection about the main accomplishments of science, technology and culture in our current society and the way in which the mass or specialized media have worked in order to communicate these accomplishments. The areas of research focus on the analysis of cultural production and science communication within the most diverse means of information, such as print, radio, television and electronic media. There is a special emphasis on areas such as science and technical history and the sociology of science, as well as other spaces of science and cultural communication, such as museums, forums and events.

The MSc in Science Communication offered by the University of the West of England is taught in short three day blocks, designed specifically to cater for both full and part time students wishing to combine work and study effectively. Started in 2004, the programme emphasises the development of practical skills as well as developing a wider understanding of the key issues facing science communicators today. With this in mind, workshops explore theory and practice, considering the potential of a range of creative, targeted and innovative opportunities to enable greater community participation in scientific issues.

The concept of a project often corresponds to its history. In particular, you can identify this when you reconstruct, through the memories of its main players, the history of the oldest and longest-running Italian training school of science communication – the Master’s Degree in Science Communication – which has been held for sixteen years now at the Interdisciplinary Laboratory of the International School for Advanced Studies (SISSA-ISAS) of Trieste.

Public communication of sciences is of strategic relevance in the transition from the industrial society to the knowledge society. The Master’s Course in Scientific, Medical and Environmental Communication of Pompeu Fabra University in Barcelona (Spain) responds to this economic, social and cultural need. The result: professionals who clearly understand the key aspects of the transmission of scientific knowledge to society through the different essential communication channels in multiple organizations as, among others, mass media, institutional and public relations and museums. This initiative collaborates also to build informed and educated citizens, who understand, accompany and are able to participate in the necessary and unavoidable adaptation to this new society.

One of the main purposes of weather forecasting is that of protecting weather-sensitive human activities. Forecasts issued in the probabilistic form have a higher informative content, as opposed to deterministic one, since they bear information that give also a measure of their own uncertainty. However, in order to make an appropriate and effective use of this kind of forecasts in an operational setting, communication becomes significatively relevant.The present paper, after having briefly examined the weather forecasts concerning Hurricane Charley (August 2004), tackles the issue of the communicative process in detail.The bottom line of this study is that for the weather forecast to achieve its best predictive potential, an in-depth analysis of communication issues is necessary.

There is a compelling need to ensure that the points of view and preferences of stakeholders are fully considered and incorporated into natural resources management strategies. Stakeholders include a diverse group of individuals in several sectors that have an interest in how natural resources are managed. Typically, stakeholders with an interest in groundwater resources include groups who could be affected by the manner in which the resource is managed (e.g., farmers who need water for irrigation; municipalities and individuals who need drinking water, agencies and organizations that want to maintain in-stream flows to support ecosystems, etc.) Refugio County in South Texas provides an interesting case study since several groups of water users in the region are working with researchers at Texas A&M University-Kingsville (TAMUK) to develop decision-support models that incorporate stakeholder concerns. The focus of this paper is to provide a series of arguments and approaches about the ways in which stakeholder issues have recently been incorporated into environmental models, to briefly describe some of the TAMUK efforts to develop groundwater models that incorporate stakeholder inputs, and to present and discuss a method in which communication research can be used to obtain stakeholder preferences input into modeling efforts.

Mouse-related research in the life sciences has expanded remarkably over the last two decades, resulting in growing use of the term “mouse model”. Our interviews with 64 leading Japanese life sciences researchers showed heterogeneities in the definition of “mouse model” in the Japanese life sciences community. Here, we discuss the implications for the relationship between the life sciences community and society in Japan that may result from this ambiguity in the terminology. It is suggested that, in Japanese life sciences, efforts by individual researchers to make their scientific information unambiguous and explanative are necessary.