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Apr 24, 2024 Essay
Studying science in pop culture through textual analysis. An introduction to examining science in visual texts — Street art, comics and (animated) film

by Anna-Sophie Jürgens, Lucy Darragh, Paul Peace, Rita Agha, John Noel Viana and Isabel Richards

Textual analysis is a commonly-used qualitative method for analysing and interpreting cultural texts. This approach elicits how representations occur, their underlying assumptions and how they come to have meaning. Despite the popularity and utility of textual analysis, its interpretive and theoretical strategies are not comprehensively described in science communication research. To fill this gap and clarify how textual analysis can be used to unpack the cultural meanings and representation of science in visual texts — images, comics and films — the authors analyse and discuss four environmentally-themed scholarly articles that apply textual analysis. This showcases the value of textual analysis in investigating and understanding the relationships between pop culture and science, demystifying it for science communication students and researchers.

Volume 23 • Issue 03 • 2024

Jun 26, 2023 Article
Street art as a vehicle for environmental science communication

by Blake Thompson, Anna-Sophie Jürgens, BOHIE and Rod Lamberts

Street art is visual art in public spaces — public art — created for public visibility. Street art addresses a massive and extremely diverse audience: everyone in a city. Using a case study approach, this article explores: 1) the extent to which science-inspired environmental street art can be considered a vehicle for science communication in less tangible science contexts and institutional settings — on the street — and 2) the strategies that street artists deploy to communicate their environmental messages through large-scale painted murals. This article clarifies how street art can be understood as a means of creative grassroots environmental communication. It shows that, and how, street art can encourage agency in pro-environmentalism and help to develop our relationship with sustainability.

Volume 22 • Issue 04 • 2023

Aug 01, 2022 Article
Communicating urgency through humor: School Strike 4 Climate protest placards

by Matthew Hee, Anna-Sophie Jürgens, Anastasiya Fiadotava, Karina Judd and Hannah R. Feldman

Protest placards are an important part of School Strike 4 Climate (SS4C) protest culture and illustrate how protesters view, understand and share their environmental concerns. Many of the placards use humor to convey the messages of their creators. Bringing together science communication and humor studies, this paper examines the communicative functions of humor in Australian SS4C posters by asking to what extent protest signs can be understood as a vehicle of science communication. The paper reveals how humorous protest placards become the means of grassroots creativity, exploring bottom-up science communication in an ambiguous, but accessible and enjoyable form.

Volume 21 • Issue 05 • 2022