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This paper explores the combined effects of everyday life technological devices and advertisements in constituting an efficient way to scientific popularization. We, therefore, analyze mobile telephony advertisements published in a high-circulation Spanish newspaper — La Vanguardia — between 1994 and 1999. We identify content that promoted knowledge about the devices, the service, or the uses of this groundbreaking technology. Advertisements also attach attributes to technology — modernity, freedom, or efficiency. We suggest that the analysis of advertisements that promote everyday life digital devices allows a better understanding of what (digital) technology means to publics.

In this paper, we identify some milestones in the construction process for mobile science museums and centres in Brazil. As background for presenting the Brazilian context, we initially address the records found on the earliest travelling museum exhibitions and mobile museums in Europe and North America. We then introduce the role of UNESCO in the promotion and implementation of travelling science exhibitions and museums in several countries. Finally, we document important events in the history of mobile science museum and centres in Brazil and outline three general and inter-related challenges currently faced by them.

In the last decades of the 19th century education played a major role in Mexican society, when efforts were being made to restructure it based on the objective teaching of sciences, which was regarded as the driving force behind the change needed in various sectors such as industry and public health. In this context, the so-called science disseminators aimed to communicate their knowledge to the general public, mainly to the working classes and the children. Journalism grew and reached a wide range of themes and audiences. They believed in the idea of a science for all and that sciences were an instrument to know the new nations and educate the population. It is worth mentioning La ciencia recreativa, a publication dedicated to children and working classes. Between 1871 and 1879 it was edited by the topographical engineer and surveyor José Joaquín Arriaga (1831–1896), who aimed to generalise the scientific knowledge of cosmography, mineralogy, meteorology, physics, botany, zoology, descriptive geography and industrial agriculture.

The history of public communication of science in Spain is yet to be written. Few academic studies exist that have tackled this subject. The political and economic history of the country have marked out the evolution of this discipline, which burst into the country at the end of the 20th century with the proliferation of initiatives such as the creation of science museums, the building of the Spanish Science Foundation and the development of a public Scientific Information service. Despite these efforts, the level of scientific culture for Spanish people is one of the lowest in Europe [OECD, 2016].

This article examines certain guiding tenets of science journalism in the era of big data by focusing on its engagement with citizen science. Having placed citizen science in historical context, it highlights early interventions intended to help establish the basis for an alternative epistemological ethos recognising the scientist as citizen and the citizen as scientist. Next, the article assesses further implications for science journalism by examining the challenges posed by big data in the realm of citizen science. Pertinent issues include potential risks associated with data quality, access dynamics, the difficulty investigating algorithms, and concerns about certain constraints impacting on transparency and accountability.

The future challenges within science communication lie in a 'grey area' where the frontiers between production and sharing of knowledge are blurred. An area in which we can satisfy at the same time and within the same activity the autonomous interests of researchers and those of other stakeholders, including lay publics. Settings are emerging, where we can provide real contribution to scientific research and at the same time facilitate the publics in their process of hacking scientific knowledge to serve autonomously defined and often unpredictable functions. Some are linked to research institutes, others to science centres, others are precisely inbetween. This editorial explores why these special places are needed, and present some case studies, leading to the need of interpreting science culture centres as research facilities.

Thanks, on the one hand, to the extraordinary availability of colossal textual archives and, on the other hand, to advances in computational possibilities, today the social scientist has at their disposal an extraordinary laboratory, made of millions of interacting subjects and billions of texts. An unprecedented, yet challenging, opportunity for science. How to test, corroborate models? How to control, interpret and validate Big Data? What is the role of theory in the universe of patterns and statistical correlations? In this article, we will show some general characteristics of the use of computational tools for the analysis of texts, and some applications in the areas of public communication of S&T and Science and Technology Studies (STS), also showing some of their limitations and pitfalls.

Online visual communication of science focuses on interactive sharing and participatory collaboration rather than simple knowledge dissemination. Visuals need to be stunning to draw people in and engage them, and a cross-media approach together with digital multimedia tools can be used to develop a clear and engaging narrative to communicate complex scientific topics. On the web both science communicators and the public manage co-create, shape, modify, decontextualise and share visuals. When it happens that low science literacy publics devoid a picture of its information assets, caption or source, they distort image meaning and perpetuate misinformation.

Although with some reluctance, social sciences now seem to have accepted the challenge deriving from the growing digitisation of communication and the consequent flow of data on the web. There are actually various empirical studies that use the digital traces left by the myriads of interactions that occur through social media and e-commerce platforms, and this trend also concerns the research in the PCST field. However, the opportunity offered by the digitisation of traditional mass media communication — the newspapers in particular — is much less exploited. Building on the experience of the TIPS project, this paper discusses the advantages and the limits of computational social science on PCST using newspapers as the main source of data. Some methodological issues are also addressed, in order to suggest a more aware use of such data and the several computational tools available for analysing them.

Social media is restructuring the dynamics of science communication processes inside and outside the scientific world. As concerns science communication addressed to the general public, we are witnessing the advent of communication practices that are more similar to public relations than to the traditional processes of the Public Understanding of Science. By analysing the digital communication strategies implemented for the anti-vaccination documentary Vaxxed, the paper illustrates these new communication dynamics, that are both social and computational.