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Mar 20, 2009 Commentary

Master in Scientific, Medical and Environmental Communication

Public communication of sciences is of strategic relevance in the transition from the industrial society to the knowledge society. The Master’s Course in Scientific, Medical and Environmental Communication of Pompeu Fabra University in Barcelona (Spain) responds to this economic, social and cultural need. The result: professionals who clearly understand the key aspects of the transmission of scientific knowledge to society through the different essential communication channels in multiple organizations as, among others, mass media, institutional and public relations and museums. This initiative collaborates also to build informed and educated citizens, who understand, accompany and are able to participate in the necessary and unavoidable adaptation to this new society.

Volume 8Issue 012009

Mar 20, 2009 Book Review

Science on air: a journey through early science programmes in US radio

by Matteo Merzagora

“Science on the air” is an enjoyable and extremely well researched account of the origins of science programming in north American radio. From 1923 to the mid-50s, LaFollette takes us in a journey through the life and programs of many scientists, journalists and storytellers who chosed radio as a medium for science communication. A journey who allow the reader to visit many success, but also many incomprehension and missed opportunities, mainly by scientific institutions, who often failed to understand the potential of radio as a tool for science communication. It is a fully enjoyable journey, that leave the reader with an appetite to know how the US situation relates to other wonderful experiences around the world in the same years, and how those pioneer experiences influenced today's landscape.

Volume 8Issue 012009

Feb 24, 2009 Article

Using communication research to gather stakeholder preferences to improve groundwater management models: a South Texas case study

by Ric Jensen , Venkatesh Uddameri

There is a compelling need to ensure that the points of view and preferences of stakeholders are fully considered and incorporated into natural resources management strategies. Stakeholders include a diverse group of individuals in several sectors that have an interest in how natural resources are managed. Typically, stakeholders with an interest in groundwater resources include groups who could be affected by the manner in which the resource is managed (e.g., farmers who need water for irrigation; municipalities and individuals who need drinking water, agencies and organizations that want to maintain in-stream flows to support ecosystems, etc.) Refugio County in South Texas provides an interesting case study since several groups of water users in the region are working with researchers at Texas A&M University-Kingsville (TAMUK) to develop decision-support models that incorporate stakeholder concerns. The focus of this paper is to provide a series of arguments and approaches about the ways in which stakeholder issues have recently been incorporated into environmental models, to briefly describe some of the TAMUK efforts to develop groundwater models that incorporate stakeholder inputs, and to present and discuss a method in which communication research can be used to obtain stakeholder preferences input into modeling efforts.

Volume 8Issue 012009

Jan 26, 2009 Article

Mouse model: what do Japanese life sciences researchers mean by this term?

by Jin Higashijima , Kae Takahashi , Kazuto Kato

Mouse-related research in the life sciences has expanded remarkably over the last two decades, resulting in growing use of the term “mouse model”. Our interviews with 64 leading Japanese life sciences researchers showed heterogeneities in the definition of “mouse model” in the Japanese life sciences community. Here, we discuss the implications for the relationship between the life sciences community and society in Japan that may result from this ambiguity in the terminology. It is suggested that, in Japanese life sciences, efforts by individual researchers to make their scientific information unambiguous and explanative are necessary.

Volume 8Issue 012009

Dec 19, 2008 Commentary

Trained to interact: echoes from the Workshop Sul-Americano de Mediação em Museus e Centros de Ciência

by Luisa Massarani , Paola Rodari , Matteo Merzagora

The initiatives focusing the professional development of explainers are multiplying around the world, building an informal network of researchers, museums managers and directors, explainers, and regional/continental networks, as THE group, the Thematic Human Interface and Explainers group of Ecsite.The Workshop Sul-Americano de Mediação em Museus e Centros de Ciência e Escola de Mediação em Museus e Centros de Ciência, which took place in Rio de Janeiro in September 2008, was a further important step along this path. We believe it is worthwhile to offer to Jcom readers some of the workshop contributions concerning the training of explainers, to which we added an overview of the general problem presented by Lynn Uyen Tran (Lawrence Hall of Science at the University of California, Berkeley).

The professionalization of educators in science museums and centers

by Lynn Uyen Tran

Experimenting mediation: a constant challenge

by Fatima Brito

Mediation within science centres and museums. The guides of Universum, México

by Concepción Ruiz Ruiz-Funes

The human body on Exhibit: promoting socio-cultural mediations in a science museum

by Silvania Sousa do Nascimento

Peer learning: a strategy for practical explainer training

by Andrea Motto

The “Learning in order to Teach” project and mediation in museums using Brazilian sign language (Libras)

by Daina Leyton, Cibele Lucena and Joana Zatz Mussi

Explainers – New energy for the museum

by Sebastian Martin and Modesto Tamez

Volume 7Issue 042008

Dec 19, 2008 Commentary

Experimenting mediation: a constant challenge

by Fatima Brito

The Science House of the Federal University of Rio de Janeiro (UFRJ) is a space where science is approached through the perspective of culture, seeking interdisciplinarity, stimulating debate among different areas of knowledge, and building a closer and more pleasant relationship between society and scientific knowledge. Work with mediators has gone through significant changes over time and the paths chosen have been modified, re-evaluated and transformed. The presence of mediators can mean the possibility of dialog, conversation, informal chat, and sharing. It has been one of the main channels of communication with the general public.

Volume 7Issue 042008

Dec 19, 2008 Article

Popularization of Science in Brazil: getting onto the public agenda, but how?

by Márcia Tait Lima , Ednalva Felix das Neves , Renato Dagnino

The importance the Brazilian government has given in the last few years to the dissemination of science points out the necessity of a more discerning analysis about the establishment of this subject on the public agenda and the related public policies undertaken. This work tries to contribute to the debate as an inquiry about the policies to popularize and disseminate Science and Technology (S&T) established by the Science and Technology Popularization and Dissemination Department, which was created in 2004. In order to do so, theoretical references from Public Policy Analysis, the Studies of Science, Technology and Society (SSTS), and Public Communication of Science are used. Furthermore, we analyze some of the results from research on Science and Technology Understanding carried out in Brazil in 2006. As a final point, this associated approach aims at identifying some of the limiting factors related to science dissemination actions in Brazil.

Volume 7Issue 042008

Dec 19, 2008 Commentary

Peer learning: a strategy for practical explainer training

by Andrea Motto

Peer training provides Explainers with the knowledge, skills and confidence to facilitate high quality interactions with visitors. These are skills that carry into their academic, personal and professional lives. Explainers report better grades in school, improved communication skills and better understanding of diverse learning styles. By devoting this high level of time and attention to this valuable resource, we can truly see the significant influence the science center can have on this most valuable, and often underserved, museum audience.

Volume 7Issue 042008

Dec 19, 2008 Editorial

Scientists, do it like Al Gore

by Pietro Greco

Human health has currently to face a growing series of global issues. From the spread of HIV/AIDS to a fresh outbreak of tuberculosis, increasingly drug-resistant, the world is witnessing a return, mostly unexpected, of infectious diseases. At the same time, the economic growth in many regions of the globe is generating a sort of “epidemics of wellbeing diseases”: obesity, diabetes, heart disease.

Volume 7Issue 042008

Dec 19, 2008 Article

Public participation and rural management of Brazilian waters: an alternative to the deficit model

by Alessandro Luís Piolli , Maria Conceição da Costa

The knowledge deficit model with regard to the public has been severely criticized in the sociology of the public perception of science. However, when dealing with public decisions regarding scientific matters, political and scientific institutions insist on defending the deficit model. The idea that only certified experts, or those with vast experience, should have the right to participate in decisions can bring about problems for the future of democracies. Through a type of "topography of ideas", in which some concepts from the social studies of science are used in order to think about these problems, and through the case study of public participation in the elaboration of the proposal of discounts in the fees charged for rural water use in Brazil, we will try to point out an alternative to the deficit model. This alternative includes a "minimum comprehension" of the scientific matters involved in the decision on the part of the participants, using criteria judged by the public itself.

Volume 7Issue 042008

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