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Sep 21, 2005 Commentary
Communication for development. An Indian experience

by Subbiah Arunachalam

"Knowledge and information are essential for people to respond successfully to the opportunities and challenges of social, economic and technological changes (...). But to be useful, knowledge and information must be effectively communicated to people", says the Food and Agricultural Organization. India is home to a number of ICT-enabled development initiatives, and we will look at one of them to learn how an effective communication strategy is used.

Volume 4 • Issue 03 • 2005