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• Date of publication Jun 10, 2022 Category: Article

  Roles, incentives, training and audiences for science communication: perspectives from female science communicators

  by Clare Wilkinson , Elena Milani , Andy Ridgway , Emma Weitkamp

  Both research and anecdote in science communication suggests that it is a field where women feel ‘at home’, with high numbers of women science communicators and students on training programmes, but why might this be the case? Using data gathered from a survey of 459 science communicators based in Italy, the Netherlands, Poland, Portugal, Serbia, Sweden and the U.K., we examine the perspectives of female science communicators, in terms of working practices, motivations and barriers to communicate.

  Volume 21 • Issue 04 • 2022 • Special Issue: Responsible science communication across the globe (RETHINK)

• Date of publication May 10, 2021 Category: Article

  Exploring the digital media ecology: insights from a study of healthy diets and climate change communication on digital and social media

  by Emma Weitkamp , Elena Milani , Andy Ridgway , Clare Wilkinson

  This study explores the types of actors visible in the digital science communication landscape in the Netherlands, Serbia and the U.K. Using the Koru model of science communication as a basis, we consider how science communicators craft their messages and which channels they are using to reach audiences. The study took as case studies the topics of climate change and healthy diets to enable comparison across countries, topics and platforms. These findings are compared with the results from a survey of over 200 science communication practitioners based in these countries. We find that although traditional media are challenged by the variety of different new entrants into the digital landscape, our results suggest that the media and journalists remain highly visible. In addition, our survey results suggest that many science communicators may struggle to gain traction in the crowded digital ecology, and in particular, that relatively few scientists and research institutions and universities are achieving a high profile in the public digital media ecology of science communication.

  Volume 20 • Issue 03 • 2021 • Special Issue: Re-examining Science Communication: models, perspectives, institutions, 2021 (RETHINK)