Filter by author: Tara Roberson
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Nov 22, 2023 Practice InsightPublic science events are valued primarily as sites of individual learning. We explored the individual and collective value of university-based science events discussing climate change and motivations to attend. While events were most commonly valued as opportunities for learning, their social context created collective value associated with the physical gathering of like-minded people. Participants despairing at inaction on climate change were given agency through learning, participation, interpersonal discussions and normalising new behaviours. Post-event interpersonal discussions increase the reach of events beyond “the choir”. These discussions increase the diversity of messengers, creating opportunities for new framings and understandings of climate change.
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Feb 01, 2021 Commentary
Queer world-making: a need for integrated intersectionality in science communication
This commentary aims to shed light on the neglected space of queer people in science communication. In this piece, we introduce queer theory to science communication literature to examine issues from the past, present, and future. We argue that to queer our field may entail a radical interrogation of some of science communication's deeply rooted cultural traits and working towards a rainbow-tinted future. -
Apr 20, 2020 Essay
On social change, agency, and public interest: what can science communication learn from public relations?
This essay explores the relationship of science communication and public relations and contends that science communication has something to learn from public relations research. I provide an alternate history of public relations, drawn from the history of social movements (activism). I outline two areas from public relations theory: first, notions of human agency and equity in communication and, second, public interest in public communication. In doing so, I highlight how research from critical public relations could contribute to science communication efforts to enable participation with science and technology from wider, more diverse publics.