A timely arrival in the academic literature on science communication through online video, this book reports on the results of a major international project that has explored in depth this emerging field of research.

Science Hunters is an outreach project which employs the computer game Minecraft to engage children with scientific learning and research through school visits, events, and extracurricular clubs. We principally target children who may experience barriers to accessing Higher Education, including low socioeconomic status, being the first in their family to attend university, and disability (including Special Educational Needs). The Minecraft platform encourages teamwork and makes science learning accessible and entertaining for children, irrespective of background. We employ a flexible approach that adapts to the needs of the users. More than 8000 children have been engaged in the first four years, with overwhelmingly positive feedback.

Meaningful science engagement beyond one-way outreach is needed to encourage science-based decision making. This pilot study aimed to instigate dialogue and deliberation concerning climate change and public health. Feedback from science café participants was used to design a panel-based museum exhibit that asked visitors to make action plans concerning such issues. Using intercept interviews and visitor comment card data, we found that visitors developed general or highly individualistic action plans to address these issues. Results suggest that employing participatory design methods when developing controversial socio-scientific exhibits can aid engagement. We conclude by recommending participatory strategies for implementing two-way science communication.

Over the past decade, science festival expos have emerged as popular opportunities for practicing scientists to engage in education outreach with public audiences. In this paper, a partial proportional odds model was used to analyze 5,498 surveys collected from attendees at 14 science expos around the United States. Respondents who report that they interacted with a scientist rated their experiences more positively than those who reported no such interaction on five categories: overall experience, learning, inspiration, fun, and awareness of STEM careers. The results indicate that scientists can positively affect audience perception of their experience at these large-scale public events.

Young people's decisions to study post-compulsory science are strongly influenced by the attitude of their parents, but many families, especially those from deprived backgrounds, see science as ‘narrow’ and ‘not for us’. We asked whether family attendance at a science festival — a growing but under-studied activity — could shift attitudes. Our mixed-methods study found parents from more deprived areas were disproportionately likely to say attendance had improved their perception of science. Parents from the most deprived areas were significantly more likely to feel increased positivity about their children pursuing science careers. Participants also reported learning about the breadth of careers in science. However we found no evidence that attendance boosted informal science activity in low-SES families.

Identifying private gardens in the U.K. as key sites of environmental engagement, we look at how a longer-term online citizen science programme facilitated the development of new and personal attachments of nature. These were visible through new or renewed interest in wildlife-friendly gardening practices and attitudinal shifts in a large proportion of its participants. Qualitative and quantitative data, collected via interviews, focus groups, surveys and logging of user behaviours, revealed that cultivating a fascination with species identification was key to both ‘helping nature’ and wider learning, with the programme creating a space where scientific and non-scientific knowledge could co-exist and reinforce one another.

Online citizen science platforms increasingly provide types of infrastructural support previously only available to organisationally-based professional scientists. Other practices, such as creative arts, also exploit the freedom and accessibility afforded by the World Wide Web to shift the professional-amateur relationship. This paper compares communities from these two areas to show that disparate practices can learn from each other to better understand their users and their technology needs. Three major areas are discussed: mutual acknowledgement, infrastructural support, and platform specialisation. We discuss the advantages and disadvantages of differing practices, and lessons that can be learnt for online citizen science platforms.

We developed a multi-touch interface for the citizen science video game Foldit, in which players manipulate 3D protein structures, and compared multi-touch and mouse interfaces in a 41-subject user study. We found that participants performed similarly in both interfaces and did not have an overall preference for either interface. However, results indicate that for tasks involving guided movement to dock protein parts, subjects using the multi-touch interface completed tasks more accurately with fewer moves, and reported higher attention and spatial presence. For tasks involving direct selection and dragging of points, subjects using the mouse interface performed fewer camera adjustments.

Effective classification of large datasets is a ubiquitous challenge across multiple knowledge domains. One solution gaining in popularity is to perform distributed data analysis via online citizen science platforms, such as the Zooniverse. The resulting growth in project numbers is increasing the need to improve understanding of the volunteer experience; as the sustainability of citizen science is dependent on our ability to design for engagement and usability. Here, we examine volunteer interaction with 63 projects, representing the most comprehensive collection of online citizen science project data gathered to date. Together, this analysis demonstrates how subtle project design changes can influence many facets of volunteer interaction, including when and how much volunteers interact, and, importantly, who participates. Our findings highlight the tension between designing for social good and broad community engagement, versus optimizing for scientific and analytical efficiency.

In citizen science, user-centred development is often emphasised for its potential to involve participants in the development of technology. We describe the development process of the mobile app “Naturblick” as an example of a user-centred design in citizen science and discuss digital user feedback with regard to the users' involvement. We have identified three types of digital user feedback using qualitative content analysis: general user feedback, contributory user feedback and co-creational user feedback. The results indicate that digital user feedback can link UCD techniques with more participatory design approaches.