This study tests the potential of using the QUEST model in science communication teaching and applying the model in planning communication and dissemination (C&D) activities for research applications. Based on the training analysis, we reason that the QUEST model provides relevant criteria for understanding the function of science communication. We argue that the QUEST indicators create a theoretical foundation that can be applied in science communication courses at different levels of higher education. However, the model functions better as a supportive tool for reasoning and perceiving communication activities. The qualitative analysis of research applications' C&D activities indicates the applicability of the QUEST model for analysing C&D activities, and single indicators of the model are evident in most of the conducted activities. In the theoretical framework, we look at the dependence of the quality of science communication on general trends: the functioning of deficit and dialogical or deliberative communication models in contemporary society and in the context of mediatisation.