Living Labs foster participatory prototyping and technology testing in “real-life” situations. The literature exhibits a weak approach to Living Labs’ power relations. It is crucial to understand the visual apparatus employed by Living Labs because they model power relations inherent to participation, especially when commercial interests are involved. Some Living Labs’ visual models display indifference towards power imbalances and unquestioned faith in progress, diminishing the space for divergent positions. Living Labs are just the newest manifestation of the fundamental challenges of making ethical participation and technological innovation compatible, given that increased participation may not translate necessarily into novelty.