The emergence of science communication in Aotearoa New Zealand

Abstract: 

The history of science communication in Aotearoa New Zealand starts with the stories told by the indigenous Māori people and has often been rooted in large, controversial environmental or technological issues. Although science communication in New Zealand began with a culture of wise men informing an uneducated public, by the 1990s it had begun to explore ideas of public outreach and engagement. Driven in part by the country's landscape and unique wildlife, media such as film documentary have risen to take centre stage in public engagement with science. Public radio also features in discussion of scientific issues. New centres for the training of science communicators have emerged and there is governmental and public support for science communication in New Zealand, as demonstrated by the number of awards and funding opportunities offered annually, for those who achieve. However a more critical and strategic approach to science communication in the future is needed if New Zealand wants a more science-literate public, and a more public-literate science community.

Published: 

20 July 2017

1 Introduction

Aotearoa1 New Zealand is a relatively isolated country with a population of over 4.5 million people. Its geography has ensured a culture of exploration, discovery and communication. Science communication started as an oral tradition with the indigenous people and has developed through community movements on environmental issues, to institutional communication mechanisms and public outreach. However development of New Zealand’s science communication appears to parallel that of other “Western” countries, such as Australia, the United States or Great Britain, rather than arising from the Māori culture itself. Science communication has now become a career and an academic research field, especially over the last decade in New Zealand, in response to a need for a skilled workforce with increased science literacy. This paper traces the emergence of science communication in New Zealand, from the public lecture to participatory science. A timeline of the major events is shown in Table 1.


Table 1: Timeline of the history of science, science communication and public engagement with science in New Zealand.
PIC

2 Mātauranga Māori

The first people arrived on New Zealand’s shores less than a thousand years ago [Higham, Anderson and Jacomb, 1999; Wilmshurstl and Higham, 2004; Perry, Wilmshurst and McGlone, 2014], making New Zealand the last major land mass on the planet to be settled [Roberts, 1991]. Māori, the indigenous people of Aotearoa New Zealand, have a deep knowledge of the world around them, from astronomy to agriculture, which is referred to as Mātauranga Māori or Mātauranga Putaiao. Māori’s ability to navigate the Pacific from Polynesia to New Zealand and Rapanui (Easter Island), using the stars, the currents and the wildlife to guide them, is documented [Adds, 2012] and has been verified recently with the Waka Tapu expeditions (http://www.wakatapu.Māori.nz/index.html). Māori adapted their agriculture to the temporal climate and related the yearly star cycle to seasonal activities such as the planting and harvesting of crops [Best, 1930; Best, 1931]. Mātauranga Māori is therefore an important cultural context of science communication in New Zealand [Broughton and McBreen, 2015]. However the development of science communication in New Zealand has followed the path of English-speaking nations, such as Australia and the United Kingdom, rather than arising from the Māori culture.

3 Science in colonial New Zealand

Captain James Cook first visited New Zealand in 1769, having observed the transit of Venus in Tahiti. On this and subsequent visits Cook’s team made astronomical observations and collected plants and animals [Murray and Howse, 1997; Priestley, 2010; Donald, 2012]. Geological and biological discoveries were well reported by the early scientific and philosophical institutes and societies, set up in the main population centres of Auckland, Dunedin, Nelson, Christchurch and Wellington [Fleming, 1987]. Mātauranga Māori was ignored or regarded negatively as superstition or myth, in the context of a colonial government interested in new knowledge and resources [Broughton and McBreen, 2015].

Early communication of science in the 19th century was primarily peer-to-peer, with occasional public lectures and congresses. Scientists developed formal groupings, with the establishment of the New Zealand Institute in 1867 (renamed the Royal Society of New Zealand [RSNZ] in 1933). The New Zealand Institute, formed gradually from consolidated regional Institutes, established a society to connect scientists and support research in the new country [Fleming, 1987] and published the first scientific papers (Transactions, 1868).

The Australasian Association for the Advancement of Science, founded in 1891 to promote science, held occasional public science congresses in New Zealand, the first occasion being the 3rd Congress, held in Christchurch in 1891 [Hector, 1891]. The Institute established the first Science Congress, held again in Christchurch, 4–8 Feb 1919 [Anon., 1919]. Others followed at intervals of a few years, the second being held at Palmerston North on 25–29 Jan 1921 [Anon., 1921].

Museums were established throughout the country in the mid nineteenth century, as geologists, naturalists and botanists started collecting specimens of New Zealand flora and fauna [Gill, 2006; Gill, 2010; Nelson, Dalen and Neill, 2013; Robinson, 2012]. Auckland Museum was established around 1864–5 and Colonial Museum was opened in the capital city Wellington in 1865. Both Canterbury Museum in Christchurch and Otago Museum in Dunedin opened in 1868 [Fleming, 1987].

4 1900–1970: New Zealand government science

In the mid 1920s, the newly elected Reform Party government proposed a state scientific organisation, applying science to industry. The Department of Scientific and Industrial Research (DSIR) was subsequently formed in 1926 [Atkinson, 1976]. In 1918, the Dominion Museum started publishing NZ Journal of Science and Technology, but as it was struggling financially, attempts were made to popularise it, without success. In 1927, to bear the costs while upholding scientific standards, the DSIR took it over [Atkinson, 1976]. With the expansion of scientific manpower in the late 1950s, the number and diversity of submitted papers forced a split into NZ Journal of Science, New Zealand Journal of Agricultural Research, and New Zealand Journal of Geology and Geophysics [Callaghan, 1976]. In the first two-thirds of the twentieth century, scientific research was seen as elite and secret. The Official Secrets Act and the State Services Act all limit government scientists’ freedom of speech [Hendy, 2016].

The New Zealand Association of Scientific Workers, later the NZ Association of Scientists (NZAS) was formed in 1942. The objectives of the latter organisation were “to secure the wider application of science and the scientific method for the welfare of society and to promote the interests of scientific workers”, thus establishing this group as the first science communication organization in New Zealand [Gregory, 2013]. The NZAS published The New Zealand Science Review, aimed at a broader audience, the year they were founded [Gregory, 2013]. This group also set up the first awards for science communication (see below). The mid twentieth century therefore saw the beginning of science communication in New Zealand, primarily involving experts informing an assumed uninformed public [Ahteensuu, 2011; McNeil, 2013].

5 1970–1990 Development of the “clean, green New Zealand” brand

Historically, New Zealanders’ engagement with science was often connected with large, controversial environmental issues, such as proposals for nuclear power or the raising of lakes for hydroelectricity. This coincided with increased political awareness of environmental issues, the formation of the New Zealand Values Party (a forerunner to the Greens Party; [Vowles, 1995] ), the election of a New Zealand Labour Party government, led by Norman Kirk, and passing of the Equal Pay Act, all in 1972 [Hayward, 2014]. In the Save Manapouri Campaign, which ran between 1959 and 1972, New Zealanders mobilised to prevent the raising of the levels of lakes Manapouri and Te Anau as part of the construction of the Manapouri Power Project [Mark and Johnson, 1985; Mark, 2001]. This movement, which commenced in 1959, later came to manifest the international awareness of the environment that came with the prosperity of the 1960s.

New Zealanders stood together again in 1978, this time to demonstrate against the clearing of native forest, during protests over the clear felling of Pureora Forest, home to the endangered native bird, the kokako. These protests were ultimately successful, leading to cessation of widespread logging in Pureora and elsewhere in New Zealand [Wright, 1980; Downes, 2000; Beveridge et al., 2009].

Similar mobilisation of a strong environmental movement in New Zealand was seen in the development of the anti-nuclear campaign. In the 1960s, after France started testing nuclear weapons in the Pacific, lobbying by the Public Service Association led the Department of Health to begin issuing quarterly reports on the levels and health impacts of radioactive fallout in New Zealand. [Priestley, 2006, p. 140]. Protests against visits from nuclear-powered ships began in the 1970s, under the Kirk Labour Government [Brooking, 2004], as did movement against the introduction of nuclear power for electricity generation in New Zealand [Reitzig, 2005; Dewes, 2012]. The Royal Commission on Nuclear Power Generation in New Zealand, set up in 1976, reported in 1978 [McCarthy, 1978], advising against the introduction of nuclear power to New Zealand, not for health reasons, but because cheaper sources of power had been found.

New Zealand’s landscapes and unusual animals have also been a catalyst for the development of the wildlife documentary [Heron, 2004]. It could be argued that the development of wildlife filmmaking led to the first public awareness of science communication in this country. In 1974, Dunedin-based journalist Neil Harraway and cameraman Robert Brown made a television documentary about an endangered native bird called the takahe. Their work led to the establishment of New Zealand Television One’s Natural History Unit in 1977. Led by Michael Stedman, the unit gained international recognition for its documentaries on wildlife and natural history (http://www.nhnz.tv/home). It was sold to Twentieth Century Fox in 1997 and renamed Natural History New Zealand. Driven by financial necessity, the outlook of NHNZ (as it is now known) and the content it produces has become increasingly global. It remains based in Dunedin, however, and continues to produce New Zealand wildlife documentaries, alongside international science-focused, and non-science focused programmes [Star, 2015].

6 1990–2000: control of scientists and scientific information

In 1990, a general election saw the replacement of the Labour Government with a central right National Government, led by Jim Bolger. In New Zealand, as elsewhere in the world, there was increased public unease at the arrival of technologies such as genetic engineering and assisted reproductive technology [Hodder, 2010] and a call for scientists to have more social responsibility [Gregory, 2014]. The new government moved fast to dismantle DSIR and restructure all government scientific departments into ten new Crown Research Institutes (CRIs), administered by a new Ministry of Research, Science & Technology and funded largely through a separate Foundation for Research, Science & Technology [Gregory, 2014]. The aim of this restructuring was to focus New Zealand research science on the needs and end uses of commercial science and technology and to establish competitive funding for research. This restructuring led to the development of media and public relations offices in CRIs and made it harder for government scientists to communicate freely about their research [Ashwell, 2014].

Māori studies were taught at Auckland University from 1952 and at Victoria University of Wellington from 1967 [Mead, 1983], but there was little to no discussion of Mātauranga Māori in science until the 2000s [Jenkins and Pihama, 2001; Hirini, 2006; Henwood, 2007; Lyver et al., 2008; Crawford, 2009; Moller, 2009; Moller et al., 2009].

7 New Zealand women in science

In the 1960s, New Zealand science, both in DSIR and in the universities, was dominated by male academics, with few women reaching the highest positions [Brooks, 1997; Baker, 2010; Gregory, 2014]. The international feminist movement of the 1970s and 80s, plus the election of the Helen Clark Labour Government in 1989, led to increased numbers of women in leadership in New Zealand [Curtin, 2008]. The New Zealand Association for Women in the Sciences (AWIS) was started in early 1986, by a group of established scientists, including Dr Janet Bradford-Grieve, Dr Rosalind McIntosh and Dr Janet Davies [Davies, 2016]. The group was initially based in Wellington, but expanded rapidly to have branches in the main cities of New Zealand by the early 1990s. The Women’s Suffrage Centennial Science Conference was organised by AWIS members in 1993 [Fleming, 1993]. The style of this gathering was totally different to the usual science conference: women talked openly about the feminist science issues, held workshops on juggling families with work, discussed feminist pedagogies and open access to data, and listened to Māori women talk about how they gathered data in their communities. Groups of delegates met in “talking circles” to discuss points the speakers had raised. For many, this was the first time they had heard people talking about art or poetry in science, or discussion of indigenous science [Cresswell, 1993].

The Zonta Club of Wellington established their Science Award and Medal for emerging women scientists in 1990 (http://zontascience.org.nz). This award allowed the recipient to travel and establish new collaborations outside New Zealand. In a small publication produced by Zonta to celebrate the 10th anniversary of the award, recipients confirmed the power of the award to increase their self-confidence, leadership and science communication skills [Sparrow, 2008].

8 2001–2010: outreach and engagement

Science centres: in 1991 Otago Museum opened Discovery World, the first science centre in New Zealand, followed soon after by Science Alive! in Christchurch in 1992. Funding from the New Zealand Lottery Grants Board and RSNZ, allowed science centres in Auckland (as part of the Museum of Transport and Technology), Palmerston North (Te Manawa), Wellington (Capital Discovery Place), Christchurch (Science Alive!) and Dunedin (Discovery World, as part of Otago Museum) to be established, followed a few years later by Hamilton (Exscite) [Hodder, 2010]. An increase of informal community discussions about science, in events such as café scientifique or “Science in the Pub” [Dallas, 2006; Lafrenière and Cox, 2012; Dallas, 2014; Grand, 2014], resulted in improved public engagement with scientific issues and promoted careers in science [Hodder, 2010].

The rise of science centres in New Zealand signalled the demise of old-style museums housing “collections” and ushered in museums that emphasised public engagement and hands-on experiences primarily for children, rather than research [Hodder, 2010]. These changes coincided with the launch of the International Science Festival in Dunedin in 1998. This has been a biannual event ever since [Fleming et al., 2017].

In the 1990s, the Museum of New Zealand Te Papa Tongarewa replaced the Dominion Museum in Wellington, under the Museum of New Zealand Te Papa Tongarewa Act 1992 [Attwood, 2013]. A mobile science centre, originating from Christchurch’s Science Alive! science centre, took hands-on science outreach to smaller centres around the South Island of New Zealand [Hodder, 2010]. This mobile unit eventually became the National Science & Technology Roadshow still operating today throughout New Zealand. Public outreach in New Zealand then developed rapidly.

National public radio: radio has been an important medium in the emergence of New Zealand science communication. A monthly Science Report radio programme was established briefly by the New Zealand Broadcasting service in 1957 [NZAS, 1958]. In 1999, Allan Coukell established the weekly Eureka! radio programme [Coukell, 2002]. Eureka! ran until 2005, with host Veronika Meduna from 2002. Regular science programming is now well established in the weekly Our Changing World, a programme of science narratives and interviews with scientists, on Radio New Zealand (RNZ) National [Our Changing World]. The late Professor Sir Paul Callaghan and RNZ National journalist Kim Hill did much to establish the place of science on Saturday morning radio, with their discussions on everything from the Big Bang and nanotechnology to novel cancer treatments [Callaghan and Hill, 2007]. Kim Hill and other RNZ hosts continue to welcome scientists of all persuasions to radio [Chapman, 2016; Crump, 2016; Hill, 2016].

The Royal Commission on Genetic Modification: another major event contributed to public engagement with science in New Zealand. In 2000 the new government of the New Zealand Labour Party, led by Prime Minister Helen Clark and with support from the New Zealand Greens, established the Royal Commission on Genetic Modification [Eichelbaum et al., 2001]. There followed 14 months of hot debate about the future of genetic modification (GM) in New Zealand. Over 10,000 personal written submissions were received, 92% opposing any GM in New Zealand. Public meetings were held all over New Zealand and daily editorials or reports were published in all the main media. The RCGM demonstrated the inadequacy of the deficit model of science communication: commissioners concluded involvement of the public in the consideration of major ethical issues and in decision-making on such issues was of vital importance, when finding outcomes to today’s problems [Fleming, 2003]. Much of the discussion was on the ethical, cultural and spiritual issues of GM, rather than on the science itself [Fleming, 2004]. An increase in levels of outreach and public engagement with science was seen all over New Zealand in subsequent years. In particular, the Labour Government established Toi te Taiao, The Bioethics Council, to encourage public discussion on controversial issues, including xenotransplantation, cloning, nanotechnology and genetic modification [Fleming, 2004; Toi te Taiao: The Bioethics Council, 2005; Toi te Taiao: The Bioethics Council, 2008]. However the incoming National Government disestablished Toi te Taiao on 11 March 2009 (http://www.mfe.govt.nz/website/closed-sites/bioethics.html).

Science for schools: New Zealand universities established secondary school science summer events as far back as 1989. The annual University of Otago’s Hands-on Science programme celebrated 25 years of its “week of serious fun” in 2014 [Fleming et al., 2017]. The LENScience programme at the Liggins Institute, Auckland University [Bay et al., 2012] is the latest successful manifestation of such summer events. These programmes aim primarily to bring a larger diversity of students into science degrees. In 2007, in order to improve Māori participation in science, the University of Otago initiated a three-day, hands-on experience for secondary school students, in Māori communities throughout Aotearoa-New Zealand. The Science Wānanga encourage students to explore the connections between science, Mātauranga Māori and their lives, particularly in the areas of human health and environmental health [Fleming et al., 2017].

The first science fair, in which school students present the results of science projects to the public, was held in Auckland in 1959. The RSNZ has been involved in these national competitions since 1960 [Duncan and Suuring, 1979].

Art science collaborations: one of the country’s longest-running art and science collaborations is the Artists to Antarctica programme. Painter Peter McIntyre travelled to Antarctica in 1957, and produced a series of landscape paintings [Feeney, 1996]. Artists have visited the ice annually, responding to the landscape, the science and the people, in paintings, poems, photographs, sculptures, novels and musical compositions. Today artists are now part of a wider Outreach and Engagement Programme [Antarctica New Zealand, 2017] helping people to understand the importance of research at the poles [Salmon et al., 2011; Betteley, Harr and Lee, 2013; Swanson, 2015].

In 2005, a project called Are Angel’s OK teamed up leading New Zealand writers with physicists. Led by poet Bill Manhire and physicist Sir Paul Callaghan, the project resulted in a series of public performances, radio shows and a book [Callaghan and Manhire, 2006]. The collaborations inspired creative writing about dark energy, the curvature of space-time and wave particle duality. In an annual competition from 2007 to 2012, fiction and non-fiction writers contributed science-themed writings to the Royal Society of New Zealand Manhire Prize for Creative Science Writing [Manhire, 2012].

Other art-science collaborations included The Waking Incubator [Fleming et al., 2011], The Art of Nanotechnology (http://www.macdiarmid.ac.nz/tag/art-of-nanotechnology/) and a 2011 International Year of Chemistry celebration which resulted in a knitted periodic table now hanging in the School of Chemical and Physical Sciences at Victoria University of Wellington [Boniface, 2017].

9 The Science Communicators’ Association of New Zealand

The Association of Scientific and Technical Communicators (NZ) Incorporated was started in 1987 [Jasperse, 1989]. It ran quarterly meetings with speakers, produced a newsletter, and in 1994 ran a successful 2-day Conference, ‘Communicating Science, Communicating Technology’ [Jasperse, 1994]. It continued until 1996, when it went into recess.

Agricultural journalist Peter Burke formally established The Science Communicators’ Association of New Zealand (SCANZ) on 23 June 2004, with support from the Ministry of Research, Science & Technology, signalling New Zealand’s coming of age in science communication (http://www.scanz.co.nz/about.html). As of 2016, SCANZ had over 100 members, most of whom work for science research, educational or policy institutions. Most members are journalists or public relations experts, with fewer and fewer scientists communicating science directly [Hendy, 2016].

10 The New Zealand Science Media Centre

While the country’s public radio broadcaster offers regular high-quality science programming, New Zealand does not have a strong tradition of science journalism and lacks the depth of expertise in science journalism found in larger countries [Ashwell, 2014]. New Zealand’s Science Media Centre was launched in 2008 as part of a Ministry of Research, Science and Technology strategy to “engage New Zealanders with science and technology”. The establishment of the SMC acknowledged a worldwide trend towards having fewer dedicated science journalists [Ministry for Science, Research & Technology, 2007], recognised barriers to science and technology reporting in New Zealand [Rusholme, 2008] and sought to overcome some of the limitations driven by the small scale of New Zealand’s research organisations and media outlets [Ministry for Science, Research & Technology, 2007].

11 2010–2016: training and recognition of science communicators

Tertiary training specifically for science communicators started formally at Massey University in 1979, with a Communication option in the Diploma in Business and Administration, which included science communication [Sligo, 1990]. From 2000, following the merger between Massey University and the Wellington Polytechnic, the communication programmes were enhanced by the Polytechnic’s long and successful record of teaching journalism [Sligo, 1990].

In 2001 NHNZ formed a partnership with the Zoology Department of the University of Otago in Dunedin, leading to the introduction of a Postgraduate Diploma in Natural History Filmmaking. The Centre for Science Communication at the University of Otago was established formally in 2008 by zoologist Lloyd Spencer Davis, in order to increase the number of graduates with communication skills in science and the ability to conduct research on effective science communication [Fleming, 2009].

At Victoria University of Wellington, an undergraduate paper in science communication was launched in 2014, seeking to give students a broader understanding of the role of science in society, the different publics and stakeholders, and the roles science communicators play [Victoria University of Wellington, 2016]. Unitec in Auckland runs a Bachelor of Applied Science (Science Communication), focused on giving students the skills to “present science information confidently to any audience” [Unitec, 2016].

The nation’s top science communicators are celebrated with a number of medals and awards [Salmon and Priestley, 2015]. The Prime Minister’s Prize for Science Media Communication awards $100,000 to a “either a practising scientist who can demonstrate an interest, passion and aptitude for science communication and public engagement, or to a person who has developed expertise in public engagement with, or communication of complex scientific or technological information to the public” (http://www.pmscienceprizes.org.nz/media/). The RSNZ’s prestigious Callaghan Medal is awarded to a person who has “made an outstanding contribution to science communication, in particular raising public awareness of the value of science to human progress” (http://www.royalsociety.org.nz/programmes/awards/callaghan-medal/). These prizes are relatively new: being first offered in 2008 and 2011 respectively, but the New Zealand Association of Scientists’ annual Science Communicator Award, given to a “practising scientist for excellence in communicating science to the general public”, has been awarded since 1999 (http://www.scientists.org.nz/awards/communicator-award).

New Zealand science writers were celebrated too, until recently. From 2007–2013 the RSNZ’s Prize in Creative Science Writing was awarded to one fiction writer and one non-fiction writer, for their submissions on a topic set by the RSNZ each year. In 2009, the RSNZ launched a biennial prize for the country’s best popular science book, “to encourage the writing, publishing and reading of good and accessible popular science books”, but unfortunately this prize was discontinued in 2015 (see https://rebeccapriestley.com/2017/02/22/does-new-zealand-need-a-science-book-prize/). Writers shortlisted for this prize have included scientists, science journalists, a science historian and a poet. (http://www.royalsociety.org.nz/programmes/competitions/science-book-prize/).

12 Increasing public engagement with science

It is pertinent to ask what underlies the long-term push from government and industry for better communication of science and technology. The push possibly arose in the wake of earlier government initiatives in the early 2000s for a knowledge-based, innovative economy, as well as proposals to develop a “Knowledge Society”, with higher levels of public scientific literacy and more science, technology and engineering graduates [Casey, 2004]. However it may also signal governmental awareness of the rise in mistrust of science and scientists in the New Zealand community [Fleming, 2004; Lyver, 2005].

A series of surveys on New Zealanders’ attitudes to science, from 2002 to 2010 [Hipkins et al., 2002; Hipkins, 2010], showed changes in public perceptions of science over this time, following concern about peak oil and climate change. The survey data also showed more and more New Zealanders saw science and technology as too specialised and that there was too much conflicting information about major scientific issues [Hipkins, 2010]. In March 2013, the National Science Challenges Panel, charged with responding to “the most important, national-scale issues and opportunities identified by science stakeholders and the New Zealand public” concluded that addressing ‘deficits’ in the public’s ‘appreciation and understanding of science’ was ‘of the highest priority’ and suggested greater investment in the communication of science to the public as part of the remedy [Gluckman, 2013]. The New Zealand Government addressed this through a parallel Challenge, launched as the Science in Society Project, with the title “A Nation of Curious Minds” [New Zealand Government, 2014]. This Challenge aims to produce more science and technology competent learners, and more choosing science, technology, engineering and mathematics (STEM)-related career pathways, as well as a more scientifically and technologically engaged public and a more publicly engaged science sector.

However alongside this, there is increased market orientation of scientific organisations [Ashwell, 2014] and unease in the science community at politicians’ ability to disregard or reject evidence-based research results. On an interview on the BBC’s HARDtalk, in 2011, then New Zealand Prime Minister John Key was quizzed about the poor state of New Zealand’s freshwaters and was challenged by data and statements from Freshwater Ecologist Dr Mike Joy, via the interviewer (http://news.bbc.co.uk/2/hi/programmes/hardtalk/9480610.stm). Key shrugged off the evidence and argued “he’s one academic and, like lawyers, I can provide you with another one that can offer a counter view”. The cynical might take the view that the push for better science communication has little to do with public engagement with science or indeed a knowledge-based economy and more to do with government control of scientists in this country.

The issue of freedom of communication has continued to concern New Zealand scientists, as reflected in the 2015 NZAS conference ‘Going Public: Scientists Speaking Out on Difficult Issues’ [Gaston, 2015] and Shaun Hendy’s short book “Silencing Science” [Hendy, 2016]. In a recent publication, physicist Nicola Gaston wrote “the need to question …science …sits uncomfortably with the idea of science communication as a public relations exercise” and argued there was a role for the critiquing journalist in the dialogue between the scientist and the public [Gaston, 2016]. However, a recent study showed communicators and scientists believed science reporting by the New Zealand media was poor, especially in the case of commercial radio and television [Ashwell, 2014].

13 Conclusions

While science communication in New Zealand has grown significantly over the last twenty years, the current political climate makes free communication difficult [Gaston, 2016]. A more critical and strategic approach to science communication in New Zealand has been called for. In an article on the future of public engagement with New Zealand science, Salmon and Priestley [Salmon and Priestley, 2015] proposed a vision for the future of science communication in which “scientists, science communicators, and science policy are informed by theory, and theoreticians are informed by science communication practice”, leading to engagement programmes that are more strategic, targeted and evaluated. There is a need to represent the diversity of New Zealand’s science and scientists in public engagement. This would lead to both a more science-literate public, and a more public-literate science community, aligning well with the latest recommendations from international science engagement and communication literature [Smallman, 2016]. It would also create tangible steps towards a more democratic approach to science funding, research, and communication in New Zealand. The increase in opportunities for tertiary training in science communication signals a new era of reflection and research in New Zealand science communication.

Acknowledgments

The authors wish to acknowledge the help and expertise of Rebecca Priestley (Victoria University of Wellington), Christine Ross and Peter Burke (SCANZ), Neil Harraway and Michael Stedman (NHNZ), Alan Petry, Fiona McDonald and Geoff Gregory (NZAS) and Daniel Hikuroa, Auckland University in the preparation of this manuscript.

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Authors

Jean Fleming is Professor Emerita of Science Communication at the University of Otago, in the Centre for Science Communication in Dunedin, New Zealand. Jean has a PhD in reproductive biology and worked for over 20 years in the health sciences at Otago, with research interests in the molecular and cellular origins of ovarian cancer. From 2000–2001 she was a Commissioner on the New Zealand Royal Commission on Genetic Modification. Jean’s work with women in science and public engagement with science have earned nationwide accolades, including a Suffrage Medal in 1993, a Royal Society of New Zealand Silver Science and Technology Medal in 1998, an ONZM for services to science in 2002 and the NZ Association of Scientists’ Science Communication Medal in 2016. She was made a Companion of the Royal Society of New Zealand in 2011. E-mail: jean.fleming@otago.ac.nz.

Jeremy Star is a freelance video editor in Auckland, New Zealand. He has editorial experience with Warner Bros International, SKY TV New Zealand, Greenstone TV, Notable Pictures and Imagination Television. In 2014, the University of Otago awarded him a distinction for his Masters degree in Science Communication in Natural History Filmmaking. Jeremy’s thesis, “Real-Life Science Communicators: learning from the experiences of television production company NHNZ”, covered the history of natural history filmmaking in New Zealand. E-mail: jeremy.star@gmail.com.

How to cite

Fleming, J. and Star, J. (2017). ‘The emergence of science communication in Aotearoa New Zealand’. JCOM 16 (03), A02. https://doi.org/10.22323/2.16030202.

Endnotes

1Aotearoa is the Māori name for New Zealand.