1375 publications found
In recent years, nuclear energy has regained public interest as a method of maintaining reliable power supply during the transition away from fossil fuels and other non-renewable energy sources towards renewable energy. However, lack of public support for maintaining or expanding nuclear power, particularly from Democrats, stands in the way of widespread adoption in the U.S. We use an experimental design (N = 1,624) to investigate consensus messaging, social identity cues, and topic frames as potential message features that alter public support for nuclear power. Results offer practical implications about improving how nuclear power is described to different audiences in public communication about science.
Scientists and experts using social media platforms to engage with the public risk negative public feedback, potentially harming their efforts. This paper addresses how negative user comments affect experts’ trustworthiness and the messages’ credibility depending on whether they frame their message as scientific versus anecdotal using an online study with a 2 (evidence type: scientific vs. anecdotal) x 3 (comments: neutral, negative-factual, negative-emotional) between-subjects design. The results suggest that relying on scientific evidence when engaging in emotionally charged discourses is beneficial. Negative-emotional comments have a significant negative impact on trustworthiness, which is especially pronounced when using anecdotal evidence.