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Home Archive volume 03, 2004 issue 04, december 2004 Science in Radio Broadcasting Innovations to enrich science communication through radio
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Innovations to enrich science communication through radio

21/12/2004

Abstract

The Radio is an instrument of communication that has percolated to all the strata of the diverse Indian society. Its position has been consolidated through history as a regular companion and a source of information and entertainment. Its affordability, accessibility and non-reliance on costly resources have ensured its presence in almost all the households. It has become indispensable from kitchens, family rooms and even workspaces. It is one of the few or rather the only medium of communication after the print media wherein information dissemination still is primary and entertainment a secondary requirement, especially the rural areas.

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