The Editors of the key academic journals focusing on science communication discuss the challenges and opportunities for science communication research.
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30/09/2020
Today, thanks to the consolidation of Internet, users have access to many sources of information on health issues. On social networks, there are profiles of health professionals who share content that generates credibility when published by specialists who are knowledgeable in the sector. These profiles include pharmaceutical professionals who disseminate and create content based on scientific knowledge. Pharmaceutical influencers on Instagram have an informative role on health, nutrition and cosmetic dermatology issues. This research aims to learn about the communication management of these influencers during the Coronavirus crisis in Spain and how they have modified their habitual discourse, as well as seeking to identify the formats of their publications that generate greater engagement and conversions among their followers.
30/09/2020
The onset of the COVID-19 pandemic has highlighted the criticality of science communication. Utilising a mixed-methods approach, this article takes an audience-focused perspective to analysing COVID-19 related social media posts on 23 popular South Pacific community Facebook pages over a four-month period across eight South Pacific countries. We analyse how audiences co-opt scientific terms, address information gaps and embed it in their lived experience. It is ascertained that online conversations around COVID-19 in the Pacific are intermeshed with both scientific fact and, personal accounts and rumours, referred to locally as ‘coconut wireless’, problematising established modes of empirical enquiry.
22/06/2020
The Mission Mosquito Information Sharing Program (ISP), a collaboration between the U.S. Department of State and Battelle Memorial Institute, is a public diplomacy effort to build and expand an international network of health communicators to increase engagement on mosquito-borne disease. Nineteen professionals from countries experiencing mosquito-borne diseases engaged in a two-week multi-directional information exchange across the United States in May 2018. Program alumni applied knowledge and tools from the ISP in follow-on projects and public outreach campaigns in their home countries. This paper summarizes the ISP and lessons learned, and highlights a science communication case study examining skills and understanding gained.
30/03/2020
How a discipline's history is written shapes its identity. Accordingly, science communicators opposed to cultural exclusion may seek cross-cultural conceptualizations of science communication's past, beyond familiar narratives centred on the recent West. Here I make a case for thinking about science communication history in these broader geotemporal terms. I discuss works by historians and knowledge keepers from the Indigenous Australian Yorta Yorta Nation who describe a geological event their ancestors witnessed 30,000 ybp and communicated about over generations to the present. This is likely one of the oldest examples of science communication, warranting a prominent place in science communication histories.
17/02/2020
Science communication is proliferating in the developing world, however, with respect to science centres, as a whole Africa is being left behind. Here 15 participants in a capacity building program are investigated using traditional needs-based and contemporary asset-based development conceptualisations. These development theories parallel deficit and participatory approaches, respectively, within science communication and demonstrate synergies between the fields. Data showed staffing, funding, governments, host institutions, and audiences are prominent needs and assets, networks are a major asset, and identified other influential factors. Analysis suggests a coordinated model involving individuals, host institutions and governments to facilitate growth of African science centres.
03/02/2020
Science communication research is dominated by Western countries. While their research provides insight into best practices, their findings cannot be generalized to developing countries. This study examined the science communication challenges encountered by scientists and science communicators from Manila, Philippines through an online survey and semi-structured, investigative interviews. Their answers revealed issues which have been echoed in other international studies. However, challenges of accessibility and local attitudes to science were magnified within the Philippine context. These results indicate the ubiquity of certain challenges in science communication and the need for country-specific science communication frameworks. Further research on the identified challenges is needed on a local and global scale.
15/05/2018
This paper deals with the journalistic coverage of biologically active compounds presented as promising drugs in Brazil. The sample consists of 214 journalistic stories on 40 compounds published in two daily newspapers and a monthly science magazine from January 1990 to December 2016. After 27 years, although journalists and scientists had claimed that all compounds would become drugs in a few years, only two completed the evaluation tests and were approved for commercialisation. The paper provides a series of strategies to build a more analytical view on drug research and development.
13/03/2018
Climate change is a global risk as its causes and effects are not limited to national borders, but the risks and the responsibility are not evenly spread [Beck, 2009]. Pakistan is facing especially severe impacts in the form of disasters, floods, droughts, rising temperatures, cyclones and rising sea levels due to global emissions, despite its national emissions being nominal and accounting for only 0.46% of worldwide emissions [World Bank, 2018]. Ironically, the level of public awareness of climate change is low in Pakistan compared to not only advanced countries, but also to other countries in the South Asian region [Zaheer and Colom, 2013]. A contributing factor behind this is the communication gap between the media and the broader public. This study aims to explore the factors responsible for the limited coverage of climate change in the news media, leading to confusion, uncertainty, denial and low levels of climate change awareness in Pakistan. Qualitative semi-structured interviews were conducted with media professionals and the findings show that political, economic, social, cultural, technological and scientific factors influence the news coverage of climate change issues.
27/02/2018
The 10th World Conference of Science Journalists (San Francisco, U.S.A., 26–30 October 2017) was the most successful to date in terms of participants and probably the one with the largest presence of journalists from the developing world among its attendees and speakers. In agreement with the times, its themes were marked by ethical dilemmas in the communication of science, fake news and climate change, among others.
24/10/2017
Marked by the diversity of initiatives linking science and art and by new presentation formats, the 15th Congress of the Network for Popularisation of Science and Technology in Latin America and the Caribbean (RedPOP) saw heated debates on science, culture, politics and society. Between 21st and 25th August, it brought together in Buenos Aires (Argentina) about 400 participants from 14 countries in order to share new visions, initiatives and research work in science communication. During the event, which included a vast cultural programme, a series of challenges were raised for the future development of the field.
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