Popularization of science and technology

23/09/2019

Science and technology have become tools to legitimize messages that affect the world in terms of society, politics and economy. This paper presents part of the results of a study that analyzed the symbolic construction of the future in the scientific-technological discourse at EPCOT theme park in Orlando, Florida. The sociohistorical conditions and narrative strategies are analyzed based on the theoretical and methodological approach by John B. Thompson. The results highlighted that the construction of the notion of progress is strongly influenced by the commercial and political interests of the sponsors. In particular, the ‘Test Track’ ride totally lacks any discussion about the impact of cars on society and the environment. The future is presented as a utopian one without any possible disruption, a perception that permeated the development of the United States over the 20th century and is promoted even in the 21st century despite the evidence provided by multiple wars and crises.

18/02/2019

A timely arrival in the academic literature on science communication through online video, this book reports on the results of a major international project that has explored in depth this emerging field of research.

17/12/2018

The 15th international conference of the Public Communication of Science and Technology network took place from April 4–6, 2018. Given its location in Dunedin, New Zealand/Ōtepoti, Aotearoa, it was a natural venue for two sessions on communicating science across cultures.

22/08/2018

The first Japan Scicom Forum in Tokyo on April 20, 2018 gathered nearly 120 attendees to discuss the growing need and demand for English-language science communication in Japan and Asia. Keynotes and workshops addressed both the philosophy and motivations for scicomm in Japan and also the best practices for international outreach. Global science communication has reached a critical mass in Japan but securing sustainable funding, integrating the community and retaining momentum present ongoing challenges. As an online community and (hopefully) a recurring event, Japan Scicom Forum will foster a network of science communicators, professionalize and legitimize the field and boost English-language science communication in a country where it is still nascent.

30/07/2018

The National Center for Science Education’s Science Booster Club
Program piloted a no-conflict approach to free, informal science activities
focused on climate change or evolution, holding 64 community events at
two sites over the course of 15 months, engaging with more than 70,000
participants. In the participating communities science literacy increased
over time as did community engagement as measured by local financial
support, requests for programming, and event attendance.

13/02/2018

This book is a beginners' guide to science journalism, explaining the 21st century journalistic process, from generating story ideas to creating multimedia content when the story's written, taking in research and writing structures along the way. While many of the chapters are introductory, the book also covers topics also likely to be of interest to more experienced writers, such as storytelling techniques and investigative journalism. Readers are introduced to important debates in the field, including the role that science journalism plays; whether it is a form of `infotainment', or whether its primary role is to hold scientists and the science industry to account. Taken as a whole, what the book does particularly well is to introduce prospective science writers to the judgements they need to make as reflective practitioners.

15/11/2017

Shroeder Sorensen analyses in depth the close relationship of the TV-series Cosmos [1980] with the popular culture, in its broadest sense, at the time of its release. The novel application of Fantasy-Theme analysis to the rhetorical vision of the series reveals how it is the product of a very careful and successful design. The book also compares the original series with its 2014 reboot Cosmos: A Spacetime Odyssey [2014].

24/10/2017

Marked by the diversity of initiatives linking science and art and by new presentation formats, the 15th Congress of the Network for Popularisation of Science and Technology in Latin America and the Caribbean (RedPOP) saw heated debates on science, culture, politics and society. Between 21st and 25th August, it brought together in Buenos Aires (Argentina) about 400 participants from 14 countries in order to share new visions, initiatives and research work in science communication. During the event, which included a vast cultural programme, a series of challenges were raised for the future development of the field.

04/09/2017

This study aims to test the perceptions of audiences to positive and non-aggressive humour in two popular articles. The themes were the effects of climate change on biodiversity and the over-exploitation of species. Both articles were published on-line at a Portuguese environmental site, and readers were asked to answer to an on-line survey. A total of 159 participants submitted their answers concerning their receptiveness to the humour, demographic information and comments. Results showed that the use of humour in popular articles is considered valuable for the majority of these readers, but different degrees of receptiveness suggest caution in its use.

20/07/2017

In this paper, we identify some milestones in the construction process for mobile science museums and centres in Brazil. As background for presenting the Brazilian context, we initially address the records found on the earliest travelling museum exhibitions and mobile museums in Europe and North America. We then introduce the role of UNESCO in the promotion and implementation of travelling science exhibitions and museums in several countries. Finally, we document important events in the history of mobile science museum and centres in Brazil and outline three general and inter-related challenges currently faced by them.

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